AdSpark strengthens digital agency capabilities through new leadership

Veteran marketing comms exec Onat Roldan appointed President and CEO

AdSpark Inc, Globe Telecom’s digital advertising subsidiary, has appointed seasoned marketing communications executive Onat Roldan as the company’s new President and Chief Executive Officer effective August 6, 2018.

Onat, as he is fondly called in the digital media world, brings with him 25 years of experience as he takes the helm of AdSpark.

“Digital advertising in the Philippines has gone really huge, and my role now at AdSpark is how to harness the creativity of the talent we have, maximize our potential to be able to open up more opportunities, and make us understand more what the market and the consumers really want. I certainly look forward to working with the AdSpark team and together, we will face the challenge of making AdSpark a true powerhouse in the digital advertising sphere in the Philippines,” he said.

Globe myBusiness empowers SMEs with the latest digital solutions at DigPH 2016

Largest digital and mobile marketing summit for SMEs provides opportunities for learning through innovative topics and learning sessions

Recently held for SMEs, the country’s largest digital and mobile marketing summit, DigPH along with Globe myBusiness and Globe Digital Advertising (AdSpark) introduced a more extensive lineup of speakers and forums suited for entrepreneurs to learn and discover the latest trends in digital solutions ideal to expand their online footprint.

Modern entrepreneurs are in continuous search for ways to revolutionize how they do business through use of more efficient tools. Globe myBusiness upgraded and developed their portfolio to empower entrepreneurs with the right tools to adapt and keep up with the digital trend.