The R&B singer-songwriter delivers a stripped-down ballad with an emotional pull
R&B singer-songwriter LOIR submits to the pull of her heart in her new single “MAMA,” released under Sony Music Entertainment.
On the stripped-down ballad, the talented newcomer asks big questions about life’s purpose and her conflicting sense of direction. But while doing the things that she loves the most comes with existential baggage, LOIR recognizes the need to work on herself and apologize for her misgivings.
“I’ve made some decisions in the past that I’m not happy about,” says the budding young artist. “This song is my way of closing that chapter in life, and hoping that I’ve made my parents proud as I welcome change with positivity, dreams, and love. I’m more than inspired to do well in my chosen craft.”