PascualLab: Spreading #PascualLove or Over Seven Decades

One of the top-of-mind pharmaceutical companies in the Philippines¹ celebrates 77 years of delivering quality and family-friendly health and wellness products. 

On its 77th year of bringing quality, family-friendly health and wellness products to Filipinos, Pascual Laboratories, Inc. (PascualLab) continues to spread #PascualLove, reaffirming its commitment to pursue its vision of Strong, Healthy Families. 

Pioneering Innovations 

Since it was founded in 1946 to help address the health needs of Filipinos during the post-war era, PascualLab has been constantly at the forefront of providing quality health innovations through its products. Among its purposeful innovations are Vitex negundo L. Lagundi Leaf (Ascof Lagundi)*, the first and the No. 1 Lagundi cough remedy in the market², and WellGreens, a line of premium organic supplements that go through a 13-step quality assurance process and that are certified pure organic by the EU and USDA, certified for Good Agricultural Practices by the Department of Agriculture, and Halal by the Islamic Da’wah Council of the Philippines.

PascualLove: Care begins with family

 PascualLab celebrates 75 years by spreading the love

Pascual Laboratories, Inc. (PascualLab), one of the most trusted pharmaceutical companies in the Philippines¹, celebrates 75 years in the industry by highlighting the value of care that comes from the family via its campaign “PascualLove: Care begins with family”.

Built on a love for fellowmen by founders, chemists, and husband and wife team of Isosceles and Leonora Pascual, PascualLab started as a small laboratory inside their home in Tondo, where they developed medicines for war-related diseases during  World War II.

Since then, it has grown to be one of the top Filipino-owned pharmaceutical companies, behind well-loved brands such as Poten-Cee Vitamin C, Vitex negundo L. Lagundi Leaf (ASCOF), C-Lium Fibre, and OraCare Mouthrinse.

Cough101: What your child's cough might mean press release‏

Coughing is a reflex that serves several functions. It helps protect the lungs by clearing airways of secretions and foreign particles. In most cases, coughing may also be a symptom of an underlying condition or illness.

How would you know if your child's cough is simply a case of the body doing its job, or a sign of a more serious ailment? It all depends on the type, character and severity of the cough, and how long it lasts.

Know if your child's cough is simply a case of the body doing its job, or a sign of a more serious ailment.

Common types of cough

Basically, there are two types of cough : productive and non-productive.

Productive cough is usually due to a viral or bacterial infection. This type of cough expels the phlegm which was formed in our respiratory passages so abnormal amounts of mucus and germs are eliminated from the respiratory tract making breathing easier. This type of cough is commonly seen in asthmatics where it is accompanied by “wheezing” sounds due to constriction of the respiratory passages due to infection, fever may ensue.

Non-productive cough is dry, tickling and irritating. This cough can be caused by phlegm that is so viscous that it is not loosened and expectorated. It may have an allergic or neurotic origin and in worst cases caused by an underlying disease. This type of cough is commonly seen in “smokers” due to the irritation of the respiratory passages to the inhaled smoke.

Natural and safe remedy for cough

In some cases, the cough will just run its course and get resolved after complete rest, fluid intake, and proper nutrition. However, there are instances when medication is necessary, especially when it reaches the point of discomfort. In these cases, a natural medication like ASCOF Lagundi Syrup is a dependable and effective cough remedy.

Made from 100% Lagundi leaves, ASCOF Lagundi works in three ways : : one, it opens up the bronchial tubes to facilitate airflow, making it easier for the patient to breathe; two, it dissolves mucus to make it easier to expel from the body; and three, it reduces the inflammation in the respiratory passages due to its anti-histaminic action.

Because it is natural, ASCOF has an advantage over chemical cough medicines because it does not have the negative side effects commonly seen in chemical-based medicines. Clinical tests indicate no adverse reactions among those who use ASCOF. This means that in the long term, ASCOF Lagundi is safer to use than chemical cough formulations. Furthermore, some studies indicate that using chemical cough medicines are potentially dangerous to children as it may cause respiratory distress and can even make some children hyperactive and irritable.

ASCOF Lagundi Syrup is a dependable and effective cough remedy.

When it comes to figuring out your child's cough, it pays to listen. How a cough sounds like—along with its accompanying symptoms—will tell you a lot about its cause so you will be able treat it properly.

Using a natural cough remedy like ASCOF Lagundi will not only help your child feel better – it will also make moms like you feel more safe. And remember, if the cough persists, it is still best to consult your doctor.

No.1 natural cough medicine for the whole family

KIDS and adults alike are susceptible to cough and colds during the rainy season. Since most of them stay indoors when there’s a downpour, there is a greater risk of them getting sick as well as spreading the cough and cold virus.

It’s a good thing there is ASCOF Lagundi -- One family in particular has discovered its ease and effectiveness in addressing cough symptoms.

Parents like Hans and Cherie who have kids aged two years old and above can also take comfort in the fact that their children’s coughing problems can be effectively addressed by ASCOF Lagundi Syrup

The Co family from Muntinlupa is made up of daddy Hans, a bicycle shop owner; mommy Cherie, who is a pre-school teacher and part-time businesswomen; and their three daughters, Samantha, 10; Sabrina, 8; and Sophia, 4.

“The rainy season brings a lot of sickness like coughs and the flu. Luckily, we learned about ASCOF Lagundi, which is the cough medicine of our family,” says Cherie.

Hans adds that he and his wife have always been meticulous with the type of medicine that they take and give to their children.

“Since ASCOF Lagundi is natural and made from a medicinal plant, we are confident that it is safe and effective,” says 37-year old Hans.

Natural, Safe and Effective Cough Medicine

ASCOF Lagundi is made from 100-percent Lagundi leaves. Lagundi is the first herbal medicine from the Philippine Council for Health Research and Development of the Department of Science and Technology to be licensed and launched in the market. It is also one of the 10 herbal medicines endorsed by the Department of Health (DOH).

Clinical studies have shown that Lagundi is much safer compared to conventional chemical-based medicines. Documented folkloric data also says that some medicinal plant- based products like Lagundi are far safer on long-term use. Generations of Filipinos can attest to this.

The Co family also likes that ASCOF Lagundi comes in different forms—each specifically made to address the different needs of each family member.

The technology used in creating ASCOF Lagundi tablet and syrup as an herbal medicine is a product of more than two decades of research by the National Integrated Research Program of Medicinal Plants (NIRPROMP), a group of top academic institutions and scientists in the Philippines.

ASCOF Lagundi is safe to use by the entire family and has no side effects and has no risk of overdose. It uses 100-percent Lagundi leaves that are nurtured organically in a quality-certified farm.

ASCOF Lagundi for the entire family 

Aside from being a natural cough medicine, the Co family also likes that ASCOF Lagundi comes in different forms—each specifically made to address the different needs of each family member.

“We find ASCOF Lagundi a very convenient brand because it is both for kids and adults. It is good to know that it can address my family’s cough concerns with its line of products,” shares Hans who enjoys various outdoor activities like camping and biking with his daughters.

Parents like Hans who have kids aged two years old and above can also take comfort in the fact that their children’s coughing problems can be effectively addressed by ASCOF Lagundi Syrup without worrying about the detrimental effect, such as palpitations and compromised liver functions, that chemical-based cough formulations may bring.

Likewise, he and his wife find it easier to administer ASCOF Lagundi Syrup to their children as it comes in two delicious flavors: ponkan and strawberry.

Cherie explains, “Some cough products and herbal medicines have a bitter taste the kids don’t like so we are glad that ASCOF Lagundi Syrup comes in yummy flavors.”

ASCOF Lagundi Forte Syrup in menthol, meanwhile, is suitable for the young (teenage) adults and adults— the 13 years old and above age group. It also comes in a sugar-free variant, which is likewise good for health conscious and diabetic consumers looking for sugar-free medication.

ASCOF Lagundi also comes in both tablet and capsule forms.

So when it comes to treating your family’s cough problems this rainy reason, take it from the Co family and go for a natural medication with ASCOF Lagundi.