Wriju Ray, Chief Business Officer at IDfy
Back in the day, trust used to be a lot simpler.
It was influenced by surnames, alma mater, postal codes, and the social circles one belongs to. As technology makes its way through people’s lives, building trust nowadays is not just about who can vouch for you, but also whether an algorithm actually clears you. And when it doesn’t, the consequences are no longer confined to just social situations. They can mean frozen bank accounts, flagged transactions, or worse, being treated as someone you’re not.








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