Shopee 12.12 Big Christmas Sale off to a strong start, with over 13 times uplift in items sold in the first 2 hours of December 12

Shoppers claimed over 14 million vouchers within the first two hours of the sale

Shoppers were excited for the 12.12 Big Christmas Sale, Shopee’s most joyful year-end celebration, with an over 13 times uplift in the number of items sold in the first 2 hours of December 12 compared to an average day.

Key trends in the Philippines in the first 2 hours of 12.12

Many waited for 12.12 to shop for daily essentials and make bigger household purchases to maximize their savings. Health & Personal Care, Women’s Apparel, and Home & Living were the most popular product categories among Filipinos. To look their best for reunions, shoppers prioritized skin care with over 600,000 products sold, followed by women’s tops. They also shopped for home decor to get their houses decked out for holiday celebrations.

To enjoy lower prices on their holiday purchases, shoppers raced to snag free shipping, cashback, and discount vouchers, with over 14 million vouchers claimed.

Shoppers Embrace Digital Payments on 12.12, with ShopeePay Transactions Increasing 50 times in the First Hour

Adoption surges in North and South Luzon as ShopeePay provides shoppers across the Philippines with easy access to digital payments

ShopeePay, an integrated mobile wallet that offers users easy access to digital payment services, saw more consumers adopt digital payments at the recent Shopee 12.12. It was highlighted by a 50 times increase in ShopeePay transactions in the first hour of December 12 compared to an average day, as people turned to digital payments for their convenience and ease of use.

Make 12.12 merrier with deals and discounts with GCash

12.12, one of the biggest online sale days in Southeast Asia, is once again upon us. Even locally, it’s the time where Filipinos flock to online shopping sites such as Lazada and Shopee, to search the sites over for the best holiday deals.

Customers with GCash accounts however will have a merrier 12.12 because the undisputed leader and preferred mobile wallet in the Philippines has vouchers in store as part of their Merry GCash promo.

Lazada 

Looking for Christmas gifts? Great news! Customers that will register between December 12 - 14, 2020 to GCash will enjoy up to a 20% cashback capped at PHP 500 when they use their GCash account to pay at Lazada. There’s no code needed, just use GCash to pay for your 12.12 haul!

Shopee Celebrates 5 Years of Growth with 12 Fun Facts

Here’s how Shopee has changed the e-commerce landscape since 2015

Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, celebrates its fifth anniversary this December. To commemorate the company’s growth over the past five years, Shopee shares key achievements and milestones across its seven markets - from taking steps to build inclusivity in the workplace, increasing consumer engagement both on and off the app, onboarding more brands for a wider variety of products, continuously finding ways to innovate for both sellers and shoppers, and more.

2020 also marked a momentous year of growth for Shopee. It was the year consumers increasingly turned to e-commerce for their everyday needs as they spent more time at home.

Needless to say, healthcare products such as masks and sanitizers were popular among shoppers across the region. Consumers also turned to online shopping for everyday essentials such as food & beverages, kitchenware, and health & beauty products. 

I Won 50K In A Special Game With Kris Aquino & Shopee!

screencap by Kate Adajar

Storytime! This just happened days ago and yet I can't over the unexpected surprise that just came this October. And yes, as the title states, I just won P50,000 in a game during the press launch of Shopee 11.11 and 12.12 Big Christmas Sale which features the revelation of their newest endorser Kris Aquino. Actually I was not expecting much, since there were a lot of people for the launch and I hoping to win something in the raffle.

Though they did announce to have a special game which Kris Aquino, we were still clueless on how it will be played. Then the event started and they finally have Kris Aquino revealed as the newest brand ambassador of Shopee which I can say is perfect choice as she is still the Queen of all Media. 

Kris Aquino Joins The Shopee Family Just In Time for 11.11 - 12.12 Big Christmas Sale

The cat is out of the bag, Kris Aquino is revealed as the newest brand ambassador of the online shopping brand Shopee. She will have appearances on TV and Shopee Live, a special charity drive, and a brand-new TV commercial. 

Shopee introduces the Queen of All Media, Kris Aquino, as its new brand ambassador for the Shopee 11.11 - 12.12 Big Christmas Sale. Together with Kris Aquino, Shopee celebrates the festive season with weeks full of exciting in-app games, a star-studded TV special, and tons of amazing deals and promos this Shopee 11.11 - 12.12 Big Christmas Sale. 

Celebrate 12.12 with UNIQLO’s Limited Offers

UNIQLO celebrates 12.12 with limited offers from December 6 to December 12. Customers can enjoy special deals on the wide variety of LifeWear pieces just in time for the Holiday season.

This year, make the Christmas season merrier by giving the gift of UNIQLO’s LifeWear. The collection offers a wide range of items—from essentials to collaborations with pop culture phenomena and classic brands to express one’s individuality. Shoppers can find theLifeW best present for themselves or their loved ones, to fit anyone's personality.

12.12 OFFERS (from December 6 to December 12)

Shopee Celebrates The Second Wave of Shopee 11.11 - 12.12 Big Christmas Sale

Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, will celebrate the second wave of its biggest annual event, Shopee 12.12 Big Christmas Sale. From November 18 to December 12, consumers can look forward to 24 themed days with free shipping with ₱0 minimum spend promotions, 50% off promotions, and exclusive deals from big brands daily. 

Martin Yu, Associate Director, Shopee Philippines, said, “We are very happy to welcome Shopee 12.12 Big Christmas Sale with a bigger line up of exciting promotions after the great success of Shopee 11.11 Big Christmas Sale. Christmas is the biggest holiday in the Philippines and we are excited to bring our consumers more exclusive deals to help them find the perfect gift for their loved ones. We invite everyone to celebrate the holiday season with us during Shopee 12.12 Big Christmas Sale. 

Shopee wraps up a record-breaking 2018 with over 12 million orders on 12.12 Big Christmas Sale

Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, wraps up a record-breaking year with its highly successful Shopee 12.12 Big Christmas Sale. On 12 December, Shopee saw over 12 million orders across the region, surpassing all past records including the recent Shopee 11.11 Big Sale.

Supported by more than 450,000 brands and merchants, Shopee recorded 48 million visits as users shopped 60 million deals across all categories. Shopee’s in-app games were also highly popular; Shopee Shake was played 46 million times throughout the campaign, while the newly launched Shopee Quiz saw 11 million participants tuning in from across the region.

Get Ready for the Grand Finale of Shopee 12.12 Big Christmas Sale

Last chance for users to shop flash sales from as low as ₱12 and enjoy nationwide free shipping with a minimum spend of only ₱199 on 12 December

Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, is in the final leg of the biggest Christmas sale of the year, the Shopee 12.12 Big Christmas Sale. Ongoing since November 26, the Shopee 12.12 Big Christmas Sale will round off with a bang on December 12 with 24 hours of free shipping with a minimum spend of only ₱199 and flash sales from as low as ₱12.

Shopee Continues Christmas Celebrations with the Shopee 12.12 Big Christmas Sale

From November 26 to December 12, users can shop the Shopee 12.12 Big Christmas Sale featuring daily free shipping promotions, deals as low as  ₱12, and exciting activities with Shopee’s Christmas ambassador Jose Mari Chan

Fresh off the excitement from the Shopee 11.11 Big Christmas Sale, Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, celebrates the final wave of Shopee 11.11 - 12.12 Big Christmas Sale. Starting November 26, users can shop the Shopee 12.12 Big Christmas Sale featuring 16 themed sale days in the lead up to December 12, with daily free shipping promotions, flash sales as low as ₱12, and Shopee Shake worth 12 million. Shopee will also be launching a brand new in-app game, Shopee Quiz.

Shopee Attributes Outstanding Success of First Wave of Shopee 11.11-12.12 Big Christmas Sale to Users’ Support

Achieves Over 11 Million Orders in 24 Hours

Users can look forward to Shopee’s newest instalment of Surprise Celebrity Delivery from November 17 to 24, featuring celebrities Ethel Booba, Ruffa Mae Quinto and Tony Labrusca; and the second wave of promotions from November 26 to December 12

Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, announces the success of the first wave of Shopee 11.11 - 12.12 Big Christmas Sale on November 11. With overwhelming support from millions of users, Shopee broke last year’s record at 7:46 AM (+8 GMT).

Across the region, more than 11 million orders was recorded on November 11, around 4.5 times that of 2017. Total visits hit over 42 million as shoppers snapped up unbeatable deals across all categories. At its highest, over 58,000 items were sold in a single minute.

Terence Pang, Chief Operating Officer of Shopee, said, “As our biggest Shopee 11.11 Big Christmas Sale shopping event to date, this year’s sale was extremely well-received by users, and again surpassed all past achievements in record time. The year-on-year growth of our 11.11 performance proves that this will continue to be an integral part of the year-end shopping season for shoppers in the region. We would like to thank our loyal users for their support in making this year’s event our most successful one yet.”

Shopee 11.11 Big Christmas Sale performance in the Philippines

This year’s Shopee 11.11 Big Christmas Sale in the Philippines featured an upsized package of non-stop promotions at up to 99% off; the comeback of the popular in-app game, Shopee Shake; and exclusive deals from Shopee’s brand and strategic partners.

On November 11, top participating brands and sellers enjoyed up to 1,159 times their average daily orders and an average of over 1,500% increase in traffic. Women’s Apparel, Mobile & Accessories, and Home & Living emerged as the top three categories. Highly sought after products on that day included:

Maybelline’s SuperStay Matte Ink Un-Nude Liquid Lipstick

Sandisk Ultra Micro SD

Timeless Manila’s Mystery Box

Mobile continues to drive online shopping forward

In line with the growth of mobile commerce in the region, Shopee’s mobile-first strategy continued to be a key success factor for this year’s Shopee 11.11 Big Sale in the Philippines, with around 95% of orders made on mobile.

In-app games continue to grow in popularity

Shopee’s iconic in-app game, Shopee Shake, continued to engage users throughout Shopee 11.11 Big Christmas Sale. Shopee Shake was played around 2 million times in the Philippines throughout the entire campaign.

Surprise Celebrity Delivery

To thank users for their continued support, Shopee will be holding another installment of its Surprise Celebrity Delivery series. From November 17 to 24, several lucky users will have the chance to meet their favorite celebrities including comedian Ethel Booba, actress Ruffa Mae Quinto, and actor Tony Labrusca, who will personally deliver Shopee orders made from November 13 to 23 to their doorsteps. The event will be broadcasted on Shopee’s Facebook Live on November 17, 19, and 24.

Shopee Kickstarts the Biggest Christmas Sale of the Year, Shopee 11.11 - 12.12 Big Christmas Sale

Join Shopee for an exciting evening of activities, performances and giveaways at the Shopee 11.11 - 12.12 Big Christmas Sale event on October 25 at Glorietta 2

Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, announces the return of the biggest Christmas sale of the year, Shopee 11.11 - 12.12 Big Christmas Sale. Starting from October 26, Shopee will kick-off the first wave with 16 themed days of promotions, leading up to the peak of the campaign on November 11. Shopee will also be giving away over 11 million Shopee Coins for the popular in-app game, Shopee Shake.

To mark the start of Shopee 11.11 - 12.12 Big Christmas Sale, Shopee will be holding a Christmas event on October 25, at Glorietta 2, Activity Center from 5pm onwards. During the event, Shopee will also be announcing its special Christmas ambassador. Everyone is invited to join for an evening of fun activities, guest performances and giveaways. A few lucky attendees will also walk away with prizes worth over ₱200,000 including two roundtrip tickets to Macau, an Avision 40" TV, and a Honor 8x.

For more information on Shopee 11.11 - 12.12 Big Christmas Sale, visit https://shopee.ph/11-11

Download the Shopee app for free on the App Store or Google Play Store.