Celebrating our idols in real life: Palawan Group and JCI Senate Philippines to reward deserving kasambahays anew with Kasambahay, Kasambuhay Awards 2026

In time for Araw ng Kagitingan, the Kasambahay, Kasambuhay Awards 2026 returned to honor these unsung heroes, the tunay na idol sa buhay.

When we speak of modern-day heroes, what often comes to mind are the OFWs and medical frontliners. However, ordinary Filipinos who demonstrate resilience in the face of life’s challenges can also be considered heroes. Among them are our kasambahays. More than helpers, they are pillars of strength. They “hold the fort” so we can pursue our own goals, and they dedicate their time, effort, and heart to families while being away from their own. As idols in real life who offer unwavering service and sacrifice, they also rightfully deserve to be recognized.

From Intent to Impact: LCF Calls for Strategic CSR on Its 30th Anniversary

Thirty years into championing corporate citizenship, the League of Corporate Foundations (LCF) called on businesses to treat corporate social responsibility (CSR) not as a side effort but as part of it's operations to ensure shared value that is proactive and responsive to social and environmental crises today.

LCF made the call at a press launch on April 16, where it formally announced the theme for this year’s CSR Conference and Expo: Adapt. Align. Accelerate. The theme is the 30th Anniversary of the League that  is championing responsible business and strategic philanthropy in the Philippines.

SM Active Hub marks First Anniversary with Nationwide Day of Movement

Communities come together across 24 malls for runs, pickleball, and free play on April 11

SM Supermalls marked the first anniversary of SM Active Hub with a nationwide activation across its malls, transforming them into the largest playground in the country and the biggest shared space for movement in one synchronized day.

Launched a year ago, SM Active Hub set out to change how people experience malls. Not just as places to shop, but as spaces to move, connect, and live fully. This vision scaled across the entire network.

The magic returns. Sandra Bullock and Nicole Kidman are back as the Owens sisters in “PRACTICAL MAGIC 2,” in cinemas September 9. Watch the trailer, now available!

Magic always finds its way back ✨🔮 Nicole Kidman and Sandra Bullock are back as the Owens sisters in “Practical Magic 2,” sequel to the beloved 1998 film “Practical Magic.” The follow-up is directed by Susanne Bier (“The Night Manager,” “In a Better World”) and written by Georgia Pritchett (“Succession,” “Veep”) and Akiva Goldsman (“A Beautiful Mind”). Kidman and Bullock are joined in the cast by Stockard Channing, Dianne Wiest (both reprising their roles from the first film as well), Joey King (“Bullet Train”), Xolo Maridueña (“Cobra Kai,” “Blue Beetle”), Maisie Williams (“Game of Thrones”) and Lee Pace (“The Hobbit” trilogy). “Practical Magic 2” opens in Philippine cinemas September 9. 

Watch the official trailer: https://youtu.be/wSkpEPqQXKI

Caritas Manila Extends Aid to Transport Workers Amid Crisis

In response to God’s call to serve the poor and vulnerable, Caritas Manila reached out to communities affected by economic hardship by distributing gift certificates for their essential needs.

A total of 176 tricycle and jeepney drivers from Pandacan, Manila received ₱2,000 worth of gift certificates to cover food and other essential expenses. The initiative titled “Sa Harap ng Hirap… Habag” was held at the Caritas Manila Multi-Purpose Building on April 20, 2026. The beneficiaries were members of the Pandacan Drivers Association (PANDASS) and the Pandacan Tricycle Operators and Drivers Association (PATODA).

The Wait is Over: TCL Brings Its Signature Innovation to Your Desktop in Partnership with Circuit Base

TCL Electronics, the Philippines’ #1 Panel TV brand and a global leader in display and cooling technology, officially marks a new milestone with a product line designed to redefine the intersection of work and play. Leveraging its world-class panel expertise, TCL is set to dominate a brand-new space with the official launch of the TCL Monitor held recently at the Circuit Base flagship store in Quezon City.

TCL expands its legacy of excellence with its official entry into the Philippine monitor market. From high-stakes professional productivity to deeply immersive cinematic experiences, this launch represents the definitive shift in viewing habits that Filipino consumers have been waiting for.

Add to Cart: Get FREE Stylus When You Buy HONOR Pad X8b on TikTok Shop

Hurry! Avail great deals on HONOR Pad X8b via TikTok Shop

HONOR Philippines PR Supervisor Denis Santos, Brand Marketing Manager Joepy Libo-on, and Ecomm Manager AC De Guzman with TikTok Shop Philippines Marketing Lead Franco Aligaen and Key Account Manager for Electronics Flamae Uong

Leading global AI smart devices provider HONOR Philippines has officially launched its newest and most durable tablet to date – the HONOR  Pad X8b. Available exclusively on TikTok Shop, the HONOR Pad X8b is priced at Php 9,999 with FREE Stylus Pen!

Meet POCO M8s 5G, a Powerful Battery Pioneer for Everyday Life

Arriving in the Philippines this April for longer days and more immersive everyday use

POCO, a leading technology brand among young tech enthusiasts, brings POCO M8s 5G to the Philippines this April, introducing a new device with a massive battery, a striking display, and dependable performance built for longer days and more immersive everyday use.

For users familiar with POCO's C-series as an accessible starting point, POCO M8s 5G marks a stronger move into the M-series, pairing bigger everyday power with a more elevated viewing experience and stronger value during its exclusive Early Bird window.

Two-Day Battery Life Engineered to Last

At the core of POCO M8s 5G's user experience is a massive 7,000mAh (typ) battery built for longer days of classes, commutes, work, and entertainment, capable of delivering up to 2-day battery life¹ on a single charge. Even at just 1% battery, users can still enjoy up to 59 minutes of calls or 7.5 hours of standby time,² ensuring they stay connected when it matters most. Delivering long-life battery support for extended daily use, POCO M8s 5G's battery retains 80% capacity or more even after 1,600 full charge cycles.³

Korean Actor Kim Ji Soo Named New Endorser of Marithé + François Girbaud Philippines

South Korean actor Kim Ji Soo has officially been unveiled as the newest face of Marithé + François Girbaud Philippines, with the announcement made through the brand’s official social media pages on April 16. The partnership marks another exciting milestone for the actor as he continues to expand his presence in the Philippine fashion and entertainment scene.

Known for his undeniable charm and effortless style, Kim Ji Soo perfectly embodies the youthful yet timeless identity of Marithé + François Girbaud. His growing connection with Filipino audiences, paired with his modern and refined image, makes him a natural fit for the globally recognized fashion label.

Beyond his new endorsement, Kim Ji Soo has also been embracing life in the Philippines. Just earlier this month, on April 1, the actor spent part of the Holy Week holiday in Boracay, where he enjoyed a relaxing beach getaway with close friends. Fans were delighted to see glimpses of his island trip, showing a more personal side of the actor as he continues to build a deeper bond with his supporters in the country.

PLDT Home offers Free Installation, Speedboosts and more amid Rising Demand for Work-from-Home

Menardo "Butch" Jimenez, Jr., PLDT Chief Operating Officer and Chief Technology Officer

As rising fuel costs and inflationary pressures prompt a nationwide re-evaluation of daily commutes, PLDT Home is committed to supporting the Filipino workforce. PLDT Home is waiving installation fees and has executed timely speed boosts to make the transition to remote work seamless and cost-effective. 

The initiative reinforces the government’s call for the private sector to adopt flexible work schemes as a strategic response to ongoing global economic volatility. By empowering remote and home-based work setups, PLDT Home aims to strengthen Filipinos’ daily productivity and income opportunities while keeping the family together during these challenging times.