It’s not too late! A ROLEX watch is still up for grabs until January 24!
HONOR Philippines PR Manager Pao Oga, Digital Marketing Manager and Content Head Eason De Guzman, Vice President Stephen Cheng, Country Manager Sean Yuan, GTM Director Steven Yan, Brand Marketing Manager Joepy Libo-on, and National Training Head Jaynard Lamarca with Gentry Timepieces Owner and Co-founder Hayb Anzures
The social media platform is now the biggest stage to witness the best performances from this rising new genre.
Filipinos are known to be well-versed in making unique spins on trends, whether it’s food, art, or—perhaps most especially—music and dance. When the Korean wave, or Hallyu, took the world by storm around the mid 2000s, social media played a part in propelling it to the top of Billboard charts and the hearts of the global youth. Come 2021, social entertainment platform Kumu started growing its music presence through singing contests and music label partnerships. Once Filipinos solidified its homegrown variant of the global Kpop genre—more commonly known as P-pop—Kumu was already poised to be its virtual home.
