Showing posts with label Coca-Cola Philippines. Show all posts
Showing posts with label Coca-Cola Philippines. Show all posts

Coca-Cola Philippines accelerates efforts to achieve circular economy on plastic packaging, water security

Coca-Cola Philippines concludes 2023 with significant progress in its commitment to environmental sustainability and enters 2024 with an increased resolve to accelerate its efforts. This year, the company continued to strengthen its initiatives to meet its World Without Waste targets and launched “May Ikabobote Pa”, a brand-led initiative aiming to inspire behavior change among consumers regarding recycling. This includes expanding partnerships with organizations sharing a commitment to advancing a circular economy for plastic packaging.

The Coca-Cola Company also unveiled its 2030 Water Security Strategy, which aims to achieve 100% circular water use across 175 facilities globally. Additionally, the company plans to partner with like-minded organizations to enhance the health of 60 critical watersheds and return a cumulative total of 2 trillion liters of water to nature and communities between 2021 and 2030.

“We are grateful for all our projects this year, which demonstrate our dedication to conducting our business more sustainably and empowering the communities where we operate and serve,” said Tony del Rosario, President of Coca-Cola Philippines. “We recognize our responsibility to continue making a positive impact in communities and the environment and acknowledge that we still have a long way to go and that we cannot do this alone. We encourage everyone to join us in these efforts.”

Coke Studio receives industry nod for OPM advocacy

Coke Studio Season 1 was awarded the silver plaque under the Youth Brand category of the Asia-Pacific Tambuli Awards 2018. The Coca-Cola Philippines team that received the award was led by Winn Everhart, Coca-Cola Philippines President and General Manager (second from left), and (from left to right) Senior IMC Manager Jason Gervasio, McCann Worldgroup Account Director Teneil Ibanez, McCann Worldgroup Executive Creative Director Joe Dy, Coca-Cola Philippines Marketing Director Stephan Czypionka, IMC Director Jenny Cinco, Marketing Manager for Sparkling Nina Mahnik Marketing Manager for Stills Teejae Sonza, and IMC Manager Tanya Cinco.

Havas Red Philippines launches SWAY, an influencer marketing arm focusing on influencers and their subcultures

In today's digital landscape where understanding cultural contexts reigns supreme, one agency is redefining the concept of influence. SW...