Showing posts with label Kantar. Show all posts
Showing posts with label Kantar. Show all posts

Puregold Recognized as the Philippines’ Most Chosen Retailer 2022

 World-renowned data analytics group Kantar awarded
Puregold as the country’s Most Chosen Retailer for 2022.

Puregold is officially the go-to retail brand for majority of Filipinos as it was recently awarded as the country’s Most Chosen Retailer in the 2022 based on CRP (Consumer Reach Points) Method which accounts for the number of occasions Filipinos shop for FMCG in-home direct to consumer purchases. The award is presented by Kantar—one of the world’s biggest data analytics companies—that provides analysis and insight into all the relevant trends of Filipino consumers. 

In a shopper study conducted, Kantar highlighted that Puregold is able to deliver on what shoppers want most from retailers—value. Value is reflected on prices of goods and promotions that offer value for money. Puregold consistently offers the best prices for grocery goods as it cements itself as a trustworthy supplier for Filipinos.

GMA Network keeps stronghold of nationwide TV ratings lead in February


Sweeps 10 out of 10 top programs in Mega Manila

Broadcast giant GMA Network, Inc. (GMA) maintained its lead in nationwide TV ratings over competitors this February, according to broadcast industry's more trusted ratings service provider, Nielsen TV Audience Measurement.

Based on February 1 to 29 household data (February 26 to 29 based on overnight ratings), GMA posted an average of 36.3 household share points, ahead of ABS-CBN's 30.4 points by 
5.9 points; and TV5's 14.6 by 21.7 points.

Using an average of 5 viewers per television household, these numbers translate to around 1.1 million more viewers tuned in to GMA over ABS-CBN and almost 4 million over TV5 from all over the country.

Leading across all dayparts in Mega Manila, GMA kept its stronghold of its bailiwick area, which now comprises more than 59 percent of total television households nationwide. The Kapuso Network registered a total day average of 41 share 
points, 
up by a notable 16.1 points from ABS-CBN's 24.9 points, and up by 26.3 points from TV5's 14.7 points. 

YGIG, PLUUS Release Cosmic Back-To-Back Comeback Single “Universe”

YGIG and PLUUS dropped back-to-back cosmic and LSS-inducing singles that will surely make both WeGo and SUM fandoms go wild and crazy. The t...