As the world's third-largest smartphone manufacturer, with a 14% share of the global smartphone market in Q3 2025 (Omdia), Xiaomi is widely recognized for its smartphones, but has steadily evolved into a global consumer electronics giant. Today, the company delivers smartphones, electric vehicles, and home appliances across global markets, anchored by its "Human × Car × Home" smart ecosystem strategy.
As of September 2025, Xiaomi's global monthly active users reached over 740 million. Within this portfolio, REDMI has played a pivotal role in expanding Xiaomi's global reach, reaching a landmark 1 billion smartphone shipments in 2023. As a core lineup under the REDMI brand, REDMI Note Series has been a major contributor to this milestone, with cumulative shipments exceeding 460 million units across more than 100 countries as of December 18, 2025. Building on this momentum, Xiaomi is set to expand its REDMI Note Series this month with the launch of REDMI Note 15 Series.
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