TCL, a global leader in consumer and one of the world's top two TV brands, is reinforcing its commitment to innovation and improving daily life through advanced technology. While maintaining its strong position in the TV market, TCL is now actively pursuing leadership in the complete smart home solutions space, encompassing air conditioners, washing machines, refrigerators, and audio equipment.
Under the guidance of newly appointed CEO Peter Chen, TCL is setting a new standard in home living. "My vision is to solidify TCL's presence in these categories, ensuring that we not only continue to innovate but also enrich the lives of consumers worldwide. As we expand globally, my goal is to ensure that TCL remains one of the top innovators in consumer appliances, continuing to meet and exceed the evolving needs of our customers.”
With nearly a decade of experience at TCL, Mr. Chen has witnessed the company's evolution from a rising star to a dominant force in the TV market. His contributions have been instrumental in building market share and establishing TCL as a recognized leader. But Mr. Chen's goals for the company go far beyond its current successes.
