PascualLab: Spreading #PascualLove or Over Seven Decades

One of the top-of-mind pharmaceutical companies in the Philippines¹ celebrates 77 years of delivering quality and family-friendly health and wellness products. 

On its 77th year of bringing quality, family-friendly health and wellness products to Filipinos, Pascual Laboratories, Inc. (PascualLab) continues to spread #PascualLove, reaffirming its commitment to pursue its vision of Strong, Healthy Families. 

Pioneering Innovations 

Since it was founded in 1946 to help address the health needs of Filipinos during the post-war era, PascualLab has been constantly at the forefront of providing quality health innovations through its products. Among its purposeful innovations are Vitex negundo L. Lagundi Leaf (Ascof Lagundi)*, the first and the No. 1 Lagundi cough remedy in the market², and WellGreens, a line of premium organic supplements that go through a 13-step quality assurance process and that are certified pure organic by the EU and USDA, certified for Good Agricultural Practices by the Department of Agriculture, and Halal by the Islamic Da’wah Council of the Philippines.

Piolo Pascual joins the Poten-Cee family

Poten-Cee strengthens its immunity proposition with the addition of the multi-awarded actor and health enthusiast

Multi-awarded actor, singer, and health enthusiast Piolo Pascual joins Poten-Cee Vitamin C’s family of A-list brand ambassadors as the latest endorser of Poten-Cee + ZN and Poten-Cee + Zn Advance, the brand’s newest variants.¹

It is an endorsement that has long been waiting to happen, what with Piolo sharing a surname with the company’s founders and owners. While there is no relation, Pascual and the PascualLab Family share one thing in common – a love for life and passion for health.

PascualLove: From Our Family to Yours

PascualLab joins hands with health guru Dr. Willie Ong to share the love 

via “MEDtalks with Doc Willie Ong” and donations to less fortunate sectors

After a memorable digital celebration #PascualLoveLiveat75, Pascual Laboratories, Inc., one of the trusted pharmaceutical companies in the Philippines¹, extends the celebrations to more Filipinos by joining hands with health guru Dr. Willie Ong. 

True to its 75th anniversary campaign #PascualLove, the company found it fitting to partner with Dr. Willie Ong because of their shared passion for health and social responsibility.  Dr. Ong or “Doc Willie” as he is more popularly known, is a cardiologist and a known philanthropist.

The country’s top-of-mind Vitamin C brand faces the new normal by leveling up immunity essentials

Poten-Cee launches newest variants  Poten-Cee + ZN and Poten-Cee + ZN Advance  

In keeping with its thrust for purposeful innovation and to arm Filipinos further against this pandemic, PascualLab’s flagship brand Poten-Cee is leveling up its immunity offerings via two new variants, Poten-Cee + ZN and  Poten-Cee + ZN Advance.  

“Love” in the Time of COVID

Love Marie “Heart” Evangelista advocates for health amidst the times   

Artist. Author. Advocate.  

On top of these roles, celebrity Love Marie “Heart” Evangelista Escudero has taken on another role this year as a brand ambassador for healthy skin and much-needed immunity. 

This quarter, Heart finally shares the secret that helps her achieve healthy, hydrated skin 1 - she is the new face and “heart” so to speak of top adult Vitamin C brand ², 

Poten-Cee’s newest variant – Poten-Cee + C. 

Along with award-winning actress and fellow philanthropist Bea Alonzo, Heart is now part of the growing list of Poten-Cee endorsers.  She represents the women who stand to benefit most from the Poten-Cee + C variant which has two components: hydrolyzed collagen that helps hydrate the skin and helps reduce wrinkles, and Vitamin C that supports collagen production and boosts immunity ³. 

2019 Bb. Pilipinas hopefuls vie for the first-ever Bb. Poten-Cee Gandang Palaban

40 of the country’s pride visit official vitamin partner Poten-Cee’s plant and Family Members

“I just constantly tell myself that I should be the only one to define my worth and what I'm capable of and how I perceive myself. And that I should never source that worth from other people…” – Catriona Gray, Bb. Pilipinas 2018 and Ms. Universe 2018 

Beautiful. Strong. Confident. These are the traits that Poten-Cee, the official vitamin partner of the 2019 Bb. Pilipinas, is looking for in its first ever  Bb. Poten-Cee Gandang Palaban.  Pascual Laboratories, Inc. (PascualLab), makers of the #1 Adult Vitamin C brand Poten-Cee (based on the latest IMS Report), recently announced its search for the Bb. Poten-Cee Gandang Palaban through its subsidiary, Pascual Consumer Healthcare Corp (PCHC).  The lucky winner will be chosen from among this year’s Bb. Pilipinas candidates and will be awarded during the Binibining Pilipinas coronation night.