CJ 4DPLEX and SM Cinema to Bring First 270-Degree Panoramic SCREENX Auditorium to the Philippines

Set to Launch at SM Mall of Asia in Pasay City, the Country’s Largest Mall

Burbank, Calif – CJ 4DPLEX, a worldwide leading producer of premium film formats and cinema technologies, announced today a new partnership with SM Cinema, the largest exhibitor in the Philippines, to debut the country’s first-ever SCREENX theater to the SM Mall of Asia. 

This agreement will introduce CJ 4DPLEX’s 270-degree panoramic SCREENX format to Filipino moviegoers for the very first time. SCREENX enhances the traditional movie experience by extending the image across the main screen onto the theatre’s right and left walls, creating a fully immersive viewing environment unlike any other.