Shopee Mall Launches Brand Memberships Program to Help Brands Grow Customer Loyalty and Retention

Brands on Shopee Mall will now have more tools to personalize the customer experience

In conjunction with the 7.7 Mid-Year Sale, Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, officially launches the Shopee Mall Brand Memberships program to help brands capture more growth online. It is a new customer management and retention tool that will enable brands on Shopee Mall to build deeper connections with potential and existing customers, converting them into valuable lifetime customers. The tool has been rolled out across seven markets: Singapore, Malaysia, Thailand, Taiwan, Indonesia, Vietnam, and the Philippines.