The flowers of the 2014 Panagbenga Festival are again showcasing the beautiful blooms of Baguio City this February, as the month-long celebration continues. The name “panagbenga” is a Kankanaey word that means, “season of blooming”. Joining the celebration this month is the fastest-blooming telecoms retail company, Allphones. Allphones has bloomed into almost 50 outlets across the nation, and it is doing its part to make the Panagbenga Festival an even better experience for visitors.
“As a company, we have great respect and appreciation for the history, traditions, and values that the Panagbenga Festival celebrates. A reverence for beauty, a respect for nature, hard work, industry, a sense of play, and joyful hope—all of these take center stage every Panagbenga season and we, as a company, have similar values.
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