LG Showcases Commitment to Culture and Community Through Partnership with CCP's Himig Himbing Event

LG Electronics, one of the global leaders in home entertainment and innovation, is proud to announce its collaboration with the Cultural Center of the Philippines (CCP) in support of the upcoming "Himig Himbing: Mga Heleng Atin" event. This partnership underscores LG's dedication to fostering cultural enrichment and supporting the vibrant arts community in the Philippines.

"Himig Himbing: Mga Heleng Atin," a project initiated by the CCP, was designed to celebrate and nurture Filipino heritage through songs and lullabies. The event, which took place on November 5, 2023, at the Tanghalang Ignacio Gimenez (TIG), was an unforgettable celebration of Filipino cultural identity and also served as a book launch for "Himig Himbing."

This year, "Himig Himbing" introduced a fresh dimension with the addition of eight new music videos, each featuring lullabies inspired by the meticulous research of esteemed ethnomusicologist Sol Trinidad, with musical arrangements by Krina Cayabyab. These videos were directed by some of the most renowned Filipino filmmakers in the industry, including Zig Dulay, Jerrold Tarog, Sheron Dayoc, Doy and Ida Del Mundo, Ma-an Asuncion Dagñalan, Vic Acedillo Jr, Arden Condez, and Christopher Gozum.