Business leaders urge Filipinos to embrace digital commerce, lifelong learning and personal branding as new industry platform officially launches
The future of entrepreneurship belongs to those who are willing to learn, adapt and embrace change.
That was the shared message from business leaders, digital entrepreneurs and industry experts during the July 9 Media and Ecosystem Launch of E-Commerce Expo Philippines (ECOMEX) 2026, where they encouraged Filipino entrepreneurs to see e-commerce not simply as another sales channel but as an opportunity to build stronger brands, reach more customers and create sustainable businesses.
Powered by PHILSME and organized by MediaTrix Solutions Inc., ECOMEX is the Philippines' biggest expo, conference, and networking event for entrepreneurs, online sellers, and digital innovators. Scheduled on November 20–21, 2026 at SMX Convention Center Aura, Taguig, the event aims to bring together the people, ideas and opportunities that can help entrepreneurs thrive in an increasingly digital world.
