Lazada plays transformative role in ensuring that the (digital) future is female

Lazada’s Head of Traffic, Pauline Castro

In celebration of National Women’s Month this March, top online lifestyle destination Lazada shared its efforts in empowering women in the digital space in a recently held forum at the FEU Tech Innovation Center in Manila.

Titled “#Women2023: Women Forging the Digital Future,” the event was organized by SPARK! Philippines, a nonprofit organization that advocates for the empowerment of women, LGBTQ+ and other marginalized sectors. The organization lauded Lazada for championing strong female leaders in eCommerce and technology, and featured  Lazada Head of Traffic Pauline Castro share her  “Equal in Digital" journey. Other panelists included were Google Philippines Country Senator Loren Legarda and Commission on Human Rights Executive Director Atty. Jacqueline Ann de Guia.

Hershey launched the Southeast Asia version of International Women’s Day limited packaging

Hershey Philippines activates #HerSHE campaign and additional programming to inspire, uplift and advance women and girls

Limited-edition packaging celebrates global female changemakers in recognition of International Women’s Day.

In celebration of International Women’s Day (March 8), The Hershey Company today launched its month-long #HerShe campaign through a unique packaging design celebrating ‘SHEroes’, additional support of its nonprofit partnership and a new global mentorship program designed to celebrate and empower women and girls around the world and help create the next generation of diverse leaders. This year’s theme, ‘’Celebrate #HerSHE”, inspires consumers to celebrate the limitless potential and impact of women and girls. The Hershey Company is committed to advancing gender equity, investing in both girls and women, and driving global female-focused storytelling. 

JAAF celebrates #FearlessFilipinas

Araneta Group hails six female leaders who are changing the country in time for Women’s Month

Historically, Filipinas have been central figures in the story of our nation. From revolutionary heroes, to presidents, to Olympic medalists, women have constantly rewritten and defined their story and in the process inspired our entire country. 

This March—as we celebrate Women’s Month—the J. Amado Araneta Foundation (JAAF) is highlighting the work of six #FearlessFilipinas who use their platform to uplift the lives of the people in their communities. By harnessing the advocacies, projects, and efforts they supported, planned, and implemented, these women are not just transforming the lives they touched, they are creating a legacy that inspires others to act and effect change in their communities. These Filipinas have also courageously and tirelessly lent a helping hand in making various projects of the Araneta Group and JAAF more impactful for society.

#NothingBeatsGirls is the morale booster future queens need to see today

Gatorade’s new animated video by DDB MNL honors young women’s struggles, grit to find greatness 

It’s been an eventful month of March. Aside from the worldwide pandemic and lockdowns, it’s also observed as International Women’s Month – which Gatorade and its creative agency DDB MNL capped off with an inspiring animated video that cheered on young women to keep going.