The successful growth of Cebuana Lhuillier Insurance Brokers (CLIB) from a longtime microinsurance agent into an insurance brokerage signaled a wave of positive change in the Philippines’ insurance industry.
No longer an insurance agent but a future-ready insurance broker, CLIB is offering Filipinos better access to a wider assortment of insurance products by partnering with an extensive selection of insurance providers across the country. Using both traditional and digital marketing platforms, CLIB actively promotes and provides not only Cebuana Lhuillier’s proprietary portfolio of longstanding and latest personal, health, property, group, loan, business, and liability insurance creations, but practically every insurance product available in the market.
CLIB: Making Insurance Affordable and Accessible
To date, CLIB has insured more than 8 million Filipinos and has made its insurance products accessible through more than 3,000 Cebuana Lhuillier branches, over 6,500 domestic partner outlets, and Cebuana Lhuillier’s mall-based insurance offices; Cebuana Lhuillier Financial. To ease the process of procuring insurance, CLIB also has ProtectNow, an online insurance marketplace where one can browse and choose the insurance they want or need.