Grupo Agatep takes home three Golds, one Silver, named finalist for Agency of the Year at 60th Anvil Awards

Grupo Agatep continues to solidify its reputation as one of the Philippines’ leading public relations and integrated marketing communication agencies after winning four prestigious metals at the recently concluded 60th Anvil Awards. The conferment was held on January 28, 2025, at the Manila Hotel in Ermita, Manila.

Among its award-winning programs, Grupo Agatep secured two Gold Anvils for Mang Inasal’s Pork BBQ media launch and “#MangInasalKahitSaan” digital and PR campaign, as well as one Silver Anvil for the beloved quick-service restaurant chain’s “Love the Flavors, Love the Philippines” campaign.

Grupo Agatep Chairman and CEO named member of CHED’s Technical Panel for Broadcasting, Communication, and Journalism

Norman Agatep, APR, Grupo Agatep Chairman and CEO, has formally taken his oath as a member of the Commission on Higher Education’s (CHED) Technical Panel for Broadcasting, Communication, and Journalism.

The ceremony took place on December 9 at the Luxent Hotel in Quezon City and was presided over by CHED Chairman J. Prospero E. De Vera III. Meanwhile, Dr. Elizabeth Enriquez, Professor at the College of Mass Communication of the University of the Philippines - Diliman, will serve as chairperson of the technical panel.

Joining Agatep in the Technical Panel for Broadcasting, Communication, and Journalism are Herman Basbaño, Vice President of Bombo Radyo; Jing Castañeda, Broadcast Journalist at ABS-CBN; Dr. Beverly Lorraine Ho, Public Health Officer of AC Health; Dr. Cheryll Ruth Soriano, Professor of Communication at De La Salle University – Manila; and Dr. Dante Velasco, Chairman of DMV Communications, Inc.

Norman Agatep, APR formally named Chairman and CEO of Grupo Agatep

Michelle Agatep-Bayhon, MPA also appointed Managing Director of IMC agency

Grupo Agatep Inc., one of the leading independent integrated marketing communication agencies in the country, announced the appointment of Norman Agatep, APR as its new Chairman and Chief Executive Officer. 

Prior to this appointment, Agatep served as Managing Director and President of the agency. With over 30 years of experience in Corporate and Marketing Communication, Agatep brings extensive expertise in Public Relations, Advertising, Digital Marketing, Creative Development, and Strategic Planning to lead the agency into a new era of growth and innovation. Agatep also previously led Euro RSCG Manila and Havas Worldwide Manila as Managing Director.

“I am honored to step into this role at a time when branded communication is rapidly evolving and groundbreaking technology is shifting the way we connect with stakeholders,” Agatep said. “I look forward to driving our agency’s vision forward, fostering creativity, and delivering more meaningful impact for our client-partners.”