SM Cinema is the lone Philippine brand to win in the prestigious Marketing Event Awards 2018 in Singapore. The largest film exhibitor in the country bagged the Bronze Award for Best Event – PR/Guerilla Marketing Stunt.
SM Cinema’s execution of the Avengers Fan Event and Deadpool as a part of its Reel to Real campaign was awarded Bronze in the Best Event – PR/Guerilla Marketing Stunt category by the international award-giving body, which recognizes the excellence in event marketing across South Asia, Southeast Asia and Australia-New Zealand regions.
