Toyota welcomes two new athletes to its Toyota Asia Team in the race to the Olympic and Paralympic Games Paris 2024

Toyota stands committed in its support for 11 Asian athletes on their journey towards taking center stage, at the Olympic and Paralympic Games Paris 2024.

In global partnership with the International Olympic Committee and International Paralympic Committee, Toyota launched “Start Your Impossible,” its first-ever corporate initiative to bring about social change through hero projects with their ‘Dual Heroes.’

Today, Toyota Motor Corporation (Toyota) launches the next chapter of the "Start Your Impossible" (SYI) global marketing campaign, igniting excitement for the upcoming Olympic and Paralympic Games Paris 2024. The global campaign showcases the power of local communities across the world rallying behind their athletes and emphasizes Toyota’s belief that no journey is taken alone.

Toyota Motor Philippines celebrates love for cars with fans at its GAZOO Racing Festival

Toyota Motor Corporation Chairman Akio Toyoda visited the Philippines  to showcase his excellent racing skills alongside other international and local pro racers

Racing-aficionados and adrenaline-junkies were left spellbound by the two-day heart-pounding TOYOTA GAZOO Racing Festival (TGR Festival) at the Quirino Grandstand in Manila that had everyone screaming “I love cars!.” 

This motorsports event dubbed by Toyota Motor Philippines as its “greatest gathering to celebrate all things GAZOO Racing” is part of the mobility company’s 35th anniversary treat to customers and fans who have shown continuous love and support for the brand throughout the years. The TGR Festival was attended by more than 6,000 audience on ground and garnered up to 2.6M livestream viewers.