WORLDBEX Gears Up For 2012


As Worldbex capped off 2011 with the highly successful World Bazaar Festival - with over 700 booths and hitting a record high of more than 200,000 attendees - the event turned out to be an overwhelming success for the country’s top expo group. Supported by ABS CBN, Worldbex Services International (WSI) is the leading exhibition and event organizer in the Philippines.

This year, the group is back with their biggest event, the World Building and Construction Exposition 2012 (WORLDBEX). This trade show is hailed annually as Asia’s largest and most awaited construction event. It is scheduled to open its doors for exhibitors, professionals, traders, importers, exporters, associations, buyers and enthusiasts from March 14 to 18, 2012 at the World Trade Center Metro Manila, the WTCMM East Wing, and the Philippine Trade Training Center (PTTC). 

This year’s theme, “Building the Future,” aims to highlight the importance of the construction industry’s role in terms of the country’s economic growth. In line with this, a vital part of this year’s trade show is the WORLDBEX seminar series. The seminars will take place from March 15 to 17, 2012 at the PTTC. Twelve prestigious local and foreign speakers will tackle a wide range of topics concerning entrepreneurial architecture, leadership and management, urban planning, furniture design, and advocacies in the fields of architecture and construction.

AXA Philippines and the Filipinos’ evolving life insurance needs

AXA Philippines gives its customers
peace of mind in knowing they’re protecting
 their family's financial future. 
LIFE inevitably brings unexpected events and challenges our way. Whether it’s an accident, an illness, the loss of a loved one, an economic recession or retirement, being prepared for life’s twists and turns is essential. Change cannot be avoided. This is why AXA Philippines has a wide range of products and services that help customers respond to their ever-changing needs.


AXA Philippines is a synergy between one of the country’s biggest and strongest financial institutions, Metrobank, and AXA, the world’s number one global insurance brand (based on the 2011 Interbrand Report). As one of the largest and fastest growing life insurance companies in the country today, AXA Philippines has taken proactive steps by redefining its insurance offerings. 

AXA Philippines offers educational plans so
parents never  have to worry about their kids’
education and future. Many people turn to
 AXA Philippines in meeting their
changing life insurance needs.
“We study the trends in the evolving insurance needs of Filipinos and we are proactive in servicing them. We are focused on  specific customer segments, assessing their needs and goals, and giving them flexibility and control over their insurance plans. By doing this, we help them find the best solutions that fit their life stage and personal preferences. We are always here to give them what they need,” says AXA Philippines President & CEO Rien Hermans.

REEL DEAL: This Means War - Writer Marcus Gautesen SPOTLIGHT


“THIS MEANS WAR” BASED ON PERSONAL ACCOUNT OF WRITER MARCUS GAUTESEN

At the heels of the most unforgettable and most action-packed films “Mr. and Mrs. Smith,” “Charlie’s Angels,” “X-Men: First Class” and “X-Men: The Last Stand” comes “This Means War” - the latest romantic-action comedy making hilarious waves screening after screening starring Reese Witherspoon, Tom Hardy and Chris Pine. 
Recent (and all) screenings of “This Means War” yielded outstanding scores, which revealed that it plays to men, women, singles, and couples.

Collaborated by filmdom’s most creative talents, director McG, scribes Simon Kinberg and Timothy Dowling and producers Will Smith, Robert Simonds and James Lassiter – “This Means War” is an original story by Marcus Gautesen based on his personal experience.  While attending Putney School in Vermont, Marcus was living with his best friend in a two-bedroom apartment in New York City’s Little Italy.  Both unemployed, they decided to move into one bedroom and rent out the other.  A beautiful French woman took the second room, and the guy’s friendship quickly went south as they repeatedly submarined each other’s attempts to win her over – it was war.

Saying 'Thank You' at Avida's Red Letter Day

MCOY FUNDALES and Barbie Alamalbis perform a duet during the Red Letter Day celebration in Trinoma. Participants in Red Letter Day events find creative ways to say "Thank You" to loved ones who make their life better. Avida organizes Red Letter Day events to promote the spirit of gratitude among Filipinos.
Avida’s Red Letter Day campaign spreads the spirit of gratitude

DJ GELLI VICTOR helps get the crowd into a
grateful mood at the Red Letter Day event in
Trinoma. Avida's Red Letter Day campaign
encourages the public to adopt a spirit of gratitude
 and be thankful to their loved ones who made
 sacrifices to make their lives better
AVIDA Land Corp. takes the lead in building a community of thankful Filipinos with its new campaign titled “Red Letter Day”.

The country’s leading property developer has organized a series of Red Letter Day events to encourage Filipinos to show gratitude and appreciation to the people who matter to them. The campaign was launched at Greenbelt 3, followed by two special events at Trinoma and Bonifacio High Street.

“Saying ‘thank you’ is the easiest way of expressing your gratitude to your friends, parents, and people that are important to your life. It’s a simple act but it’s very meaningful; it evokes positive feelings both to you and the people you say thank you to,” says Tess Tatco, Avida Land Marketing Head.

“As the advocate of ‘Red Letter Day’, Avida Land Corp. would like to thank hardworking Filipinos who trust us in providing a quality living experience for their families,” she adds.

MUSIC LYF: A1 is Here In The Philippines!


A1 is currently in Cebu and they have also received an amazing and warm welcome upon arrival. Lots of screaming fans turned up at the airport… so it seems that all the excitement and fan following is still very much alive in the Philippines.

A1 is scheduled to fly to Manila on February 23 for a series of media appearances to promote their concert and their album entitled WAITING FOR DAYLIGHT under MCA Music. This Special Philippine Tour Edition Package includes 2012 Versions of their BIGGEST HITS: Like A Rose, Caught In The Middle and Everytime.

PAGTUTULUNGAN.ORG: WWF Philippines 1st Dolphin Mural Painting Marathon


Dolphins are exquisite creatures and said to be very intelligent. However they do face great threats of decline and even extinction. This is what the World Wildlife Fund passionately campaign and work for their   welfare and freedom in the wild. 

They would like to invite you on February 18, 2012, at the Glorietta Dolphin Park for the WWF Philippines 1st Dolphin Mural Painting Marathon to help raise awareness about endangered animals and the need to protect their habitats.

It will be led by AG Sano, mural artist and WWF Environmental Hero and also by WWF celebrity ambassadors Rovilson Fernandez and Marc Nelson.

Parents can immerse their children in environmental issues to empower them to become young stewards of nature. You can experience dolphin painting, face painting, henna tattoos, and a lot of fun activities and treats that everyone from all ages can enjoy!

Make a statement for the environment with face painting, henna tattoos, anime portraits, and lots of exciting surprises from Drypers Wee Wee DRY Diapers, Glorietta, Boysen Paints, BC Magazine, Spark Magazine, Tully's Coffee and Big Chill.

LIKE.SHARE.POST Giveaway!


Win this limited edition DLSU 100 year anniversary USB Baller with 3 easy steps:

1 - LIKE Manual to Lyf page and De La Salle University's  A Fire in the Soul - A Cantata 

2 - SHARE this photo in your facebook timeline and tell us why you want to win this.

3 - POST the URL of shared link (when you click on the date of your post) in the comments below the post.

***Notes***
*Only one entry per person. Valid entries should like the said pages to qualify.
*Winner will be drawn via random.org and will get a PM on where and when to get the prize
*exclusive to metro manila residents only
*get more information at www.manualtolyf.info
*winner will be announced on February 26, 2012
*if this contest reaches to more people, we might also have another prize, so keep sharing!

Watch how comedy adventure “IF,” starring Ryan Reynolds and directed by John Krasinski, creates a world you have to believe to see

Cailey Fleming and Blue (voice of Steve Carell) in John Krasinski’s new comedy adventure IF Writer and director John Krasinski (A Quiet Plac...