Wish 107.5 Bus Goes To Hollywood!

Wish 107.5 is not only making waves here in the Philippines, but they aimed for a more ambitious venture which will also pave way for Filipino artists on the international stage. The Wish Bus was an innovative move of the new radio station that aims to bring OPM, and other music artists to places and make it very interactive online.

This venture was a success as Wish FM subscribers grew and their views went viral. They have featured a lot of artists from many genres and also feature several foreign acts as well. Now after 4 years, they will make another incredible venture with the launch of the Wish Bus... in Hollywood!

Being the entertainment capital of the world, the glamour of Hollywood is probably the best place to make a mark in terms of performing especially in music. The launch took place at the Universal CityWalk Hollywood in Los Angeles, California on September 8 (Manila Time).

The event was made monumental with the performances of Pinoy artists like  DJ Robin Nievera, YouTube star AJ Rafael, Perf De Castro (Rivermaya, Triaxis), and ‘90s pop-rock band Introvoys. US-based artists including Annie Nepomuceno, Michael Keith, and Michael Regalado. Their performances were also shown via livestream on Wish FM's Youtube Channel.

Also joining the launch is Daniel Razon who serves as the CEO and President of Breakthrough and Milestones Productions International, the company providing content for Wish 107.5. Under his helm, the station has pioneered groundbreaking projects including the Wish Bus.

“As a first step towards this wish, [the station is] duplicating the Wish Bus not only here in the Philippines but also abroad,” he said during his speech at the 3rd Wish Music Awards held in January.

“Having a Wish Bus in Hollywood...is giving a signal to the world that we are ready to be known in its music capital,” Mr. Jay Eusebio, BMPI’s Vice President for Marketing, said in an interview.

Carrying the Same Seal 

According to Mr. Eusebio, “the Wish Bus is an epitome of innovation and an icon of great music performance. This is also the same seal that we will carry in Hollywood and everywhere else.”

The musical vehicle is fully-outfitted with audio and video facilities capable of housing and recording live performances.

Asked about what can Wishers and music enthusiasts alike expect from this endeavor, he mused that it is the station’s “aspiration artists in both locations to perform in both buses.” 

“Whenever Filipino artists have a concert of performance in Hollywood or nearby, they can use the Hollywood Wish Bus as a promotional platform. In the same manner, Hollywood-based artists who are scheduled to perform in the country can also utilize the Wish bus here for their promotions,” he enthused, noting that they “are preparing to make the operations of the Philippine and Hollywood Wish Buses seamless and connected.”

As in the Wish Bus performances rendered in the Philippines, those that will be staged in Hollywood will also be uploaded to the Wish 107.5 YouTube channel.

No comments:

Post a Comment