PHIFBEX and HORECA Opens at PICC Forum!

PIFBEX (Philippine International Food and Bevarage Expo) and HORECA (Hotel Restaurant and Caterer Expo) officially opened yesterday with Pinoy Junior Masterchef Kyle Imao doing the ribbon cutting for the PIFBEX AND HORECA along with the tradecon president Mildred Cabalyero and the distinguished  exhibitors. PIFBEX runs from March 1 to 4 at the Picc forum 1-3 Roxas blvd. Pasay city 

First Philippines Scales

With over hundreds of exhibitors from different places in the Philippines (and there was also a booth from Indonesia), the PICC forum becomes a haven for finds not usually found in malls or food events.

We also met with some of the exhibitors that we met at the presscon of PIFBEX like Fesal Hotel, First Philippine Scales (Maker of Fuji Scales), Bem Chow (Famous for their Sisig and Tereyaki), Chicken Deli and Yamanko Sea Salts and Farm (Gourmet Sea salts and Organic Foods) 

Mrs. Myra David for Bem Chow

First Pinoy Junior Masterchef To Grace the PIFBEX

This March 1 (Thursday), 10 am at the PICC, Kyle Imao, hailed as the first Pinoy Junior Masterchef will be in the midst of major players in the food and beverage industry. The 12-year old champ will do the ribbon cutting for Tradecon as it launches its 5th annual Food and Beverage Expo and HORECA (Hotel, Restaurant and Caterers Expo) which will run until March 4. Over 300 exhibitors will be present at the expo, including both local and international suppliers, distributors, and manufacturers. International exhibitors from Indonesia, Malaysia, Thailand, Vietnam, Korea and the United States will also showcase their products .For more information, log on to pifbex.com or call 395-5009.

EVENTOLOGY: Philippine Inertrnational Food and Beverage Expo

TRADECON Launches 5th Annual Food and Beverage Expo

It's bound to be a delicous affair as chefs bartenders, caterers, restauranteurs, holetliers, and other foodies are coming together on march 1 to 4 as leader event manager TRADECON presents 5th annual PIFBEX (Philippine International Food and Beverage Expo) and HORECA (Hotel, Restaurant, and Caterers Expo)

The PICC Forums 1, 2, and 3 are going full on foodie mode as major players in the Food and Beverage Industry- from the sweetest neighborhood bakery owner to the most luxurious hotelier- converge and explore endless possibilities for their business.

Over 300 exhibitors will be present at the expo, including both local  and international  suppliers. distributors, and manufacturers covering the aspects of the F&B industry, from food service, to food processing and packaging, to catering, to equipment and storage, to ingredients and supplies.


Aside from the exhibition, the four-day  event will also feature a barter exchange seminar, cooking demos performed by professional chefs, a Dessert Making Competition, Cocktail Mixing Competiton, and the search for the Best Home Cook.