The launch coincides with the brand’s 10th anniversary and is aligned with SATO’s purpose to empower people to have a better life, every day, and enjoy a brighter future, through innovative sanitation and hygiene solutions. The launch in Southeast Asia is another step towards achieving LIXIL’s goal to improve the lives of 100 million people by 2025.
SATO’s sanitation and hygiene products offer a practical and affordable solution to around 7 million Filipinos who still open defecate or use unimproved toilets. In addition, more than 20 million people have inadequate hand washing facilities at home, according to WHO/UNICEF Joint Monitoring Programme for Water Supply, Sanitation and Hygiene (JMP).
The new range of products will also be instrumental in supporting the country as the Philippine government works to attain Zero Open Defecation (ZOD) status and achieve universal access to safe and adequate sanitary facilities by 2028.