TCL CoolFest 2024: A Game-Changing Celebration with NXTFRAME TV Seamlessly Unveiled!

(L-R) Strawberry Besmonte, Rhoa Jane Robin, Shienna Bayrante, Wilma Estomata and Mina Rallonza  of Ansons Merchandising team, Director for Business Operations of Anson’s Appliances Mr. Eugene Lim, TCL Deputy Marketing Director Shae Yu, TCL PH Deputy Director of Brownlines Charlie Huang, TCL Brand Manager  Joseph Cernitchez and TCL PH Sales Supervisor Kristine Caballe

Cool just got redefined by TCL, a global consumer electronics brand and one of the world's top two TV brands, held its first ever TCL CoolFest 2024 at Trinoma Activity Center last October 11th, co-presented by Anson's. The event featured electrifying music performances, exciting activities, prizes and a showcase of seamless technology, including the NXTFRAME TV.

TCL White Lines: The Future of Home Living

TCL, a global leader in consumer and one of the world's top two TV brands, is reinforcing its commitment to innovation and improving daily life through advanced technology. While maintaining its strong position in the TV market, TCL is now actively pursuing leadership in the complete smart home solutions space, encompassing air conditioners, washing machines, refrigerators, and audio equipment.

Under the guidance of newly appointed CEO Peter Chen, TCL is setting a new standard in home living. "My vision is to solidify TCL's presence in these categories, ensuring that we not only continue to innovate but also enrich the lives of consumers worldwide. As we expand globally, my goal is to ensure that TCL remains one of the top innovators in consumer appliances, continuing to meet and exceed the evolving needs of our customers.”

With nearly a decade of experience at TCL, Mr. Chen has witnessed the company's evolution from a rising star to a dominant force in the TV market. His contributions have been instrumental in building market share and establishing TCL as a recognized leader. But Mr. Chen's goals for the company go far beyond its current successes.

TCL's Innovative Lineup Sets New Standards Designed to Inspire Greatness at IFA 2024

TCL Electronics, a leading consumer electronics brand and the world's top two TV brand, today announces that it will bring a brand-new product lineup and one of its most comprehensive product displays to the upcoming IFA 2024 this September. During the show, TCL will raise the curtain on its plans for the near future with newly upgraded technologies designed to Inspire Greatness across products including QD-Mini LED TVs, TCL FreshIN air conditioners, TCL Free Built-in Series refrigerators, washing machines, mobile devices, AR glasses, commercial displays, soundbars, smart home energy solutions, an intelligent cockpit integration solution and more.

Elevate Your Lifestyle with with TCL Whitelines' Smart Home Solutions

Everyone wants to live a cool life, but it should start it in your home. In today’s fast-paced world, where comfort and convenience are paramount, TCL Electronics, a global leader in consumer and one of the world's top two TV brands, introduces its latest Whitelines innovations, designed to not just meet but exceed your expectations but giving you more reasons to make the smart choices turning your home into a sanctuary of cool comfort.

TCL's Whitelines, consist of Air Conditioners, Washing Machines, and Refrigerators, is meticulously designed to enhance both your home and your lifestyle. These appliances bring together comfort, convenience, and style, making life cooler and more comfortable than ever #LivingACoolLife vibe.

Experience the Future of Living with TCL #LivingACoolLife

In today's fast paced world, finding balance between work and personal life is essential to truly appreciate life's simple joys. Home should be a place of relaxation, not additional stress.

TCL, a global leader in consumer electronics and one of the world's top two TV brands, is redefining what it means to #LivingACoolLife with its new Whitelines appliances. Experience the future of home with an innovative lineup that includes advanced air conditioners, state-of-the-art refrigerators, and efficient washing machines, all designed to simplify your life.

Beyond its dominance in panel TVs and global shipments, TCL has achieved a staggering 34% average growth across all its products due to the unwavering support of Filipino consumers.

TCL’s Biggest Anniversary Treat! Upgrade Your Home with the latest C655 QLED TV Deals

TCL, a leading consumer electronics brand and one of the world's top two TV brands, is giving a stunning treat for everyone.  Enjoy the vividness discount and a free soundbar when you purchase the TCL 55” C655  QLED TV this month! 

Celebrate TCL's anniversary with a fantastic deal! Enjoy a massive PHP 13,000 discount on the 55" C655 QLED TV, bringing the price from PHP 39,995 to just PHP 26,995. To make this deal even brighter and sweeter, TCL is including a FREE S332W 2.1 ch Soundbar worth PHP 4,995 with every purchase. 

The Future of Entertainment is Here! TCL & Abenson Unveil The Titan of Immersive Display, TCL 115” X955

Finally the most awaited moment has come! The Titan of Immersive Display has arrived in style.  TCL Electronics, the Philippines' #1 Panel TV Brand and top 2 in the Global TV market together with Abenson, the No. 1 Appliance Store in the Philippines, join forces to introduce the newest TCL 115" X955 Max through a formal launch.   The event, which was held at the Abenson flagship store at Quezon Avenue, was highlighted with an immersive activation redefining big display experiences. 

The venue buzzed with a sophisticated energy, mirroring the excitement of a virtual world brought to life. Guests embarked on a captivating journey into the future of home entertainment. 

Here Comes The Kitchen Game Changer! Introducing The Sleek and Functional TCL Free Built-In Refrigerator

Refrigerators have become essential in modern living, revolutionizing how we store and consume food. Today's fridges are marvels of efficiency and convenience developed with the smart features, it helps us simplify our lives. While the innovative designs keep food fresher for longer. Plus, sustainability practices ensure a lighter footprint on the planet. The refrigerator always plays a vital role in our kitchens, constantly evolving alongside our needs.

With this, leading consumer electronics brand TCL brings in all the innovative features in just one appliance set to elevate your kitchen experience. Embrace a new era of style, sleekness and convenience with the new TCL Free Built-In Refrigerator.

“We are happy to finally introduce to you the TCL Free Built-in Refrigerator. This state-of-the-art appliance is designed to blend seamlessly into your kitchen while offering top-of-the-line features that make it a must-have for any modern home,” TCL Brand Manager Joseph Cernitchez shares. 

Modern Minimalist Dream Come True! TCL Set To Unveil Its First Free Built-In Refrigerator

Refrigerators have also become a way of lifestyle and are essential kitchen companions. This ingenious invention keeps food fresh, saving us time and money. Today's models offer a multitude of sizes and features, ensuring optimal food preservation and catering to various family needs. 

With this in mind, leading consumer appliance brand TCL is set to launch its newest innovation revolutionizing your kitchen. Meet TCL Free Built-In Refrigerator that promises to blend seamlessly into your kitchen, offering a sleek, ultra-thin design coupled with state-of-the-art technology. 

“We’re very excited with this upcoming launch! At TCL, we have always aspired to create something that can give our customers equally great experiences for their homes and for different demands of their everyday living in this day and age. The TCL Free Built-in Refrigerator is perfectly tailored to your minimalist kitchen,” TCL Brand Manager Joseph Cernitchez shares.  

Let's explore the features that make this innovative refrigerator a must-have for your modern kitchen.

Innovation & Efficiency Lead! TCL Air Conditioners Conquer Inverter & Split AC Markets, rising to top spot in market share in the Philippines

According to data from TRS, TCL Air Conditioner is rising to the top spot in the Philippine AC market for several consecutive quarters in the three subcategories of inverter, split and large cooling capacity (over 2HP) ACs. Data shows that from January to May this year, TCL Air Conditioner ranked first in the Philippine market with a share of 21.2%.

From January to May of this year, TCL Air Conditioners maintained a commanding overall market share of 21.2%. The brand's success is further underscored by its specific category performances in the first quarter of 2024: 22.4% market share in inverter ACs, 23.4% in split ACs, and an impressive 46.5% in large cooling capacity ACs (over 2HP).

According to the overseas business head of TCL Air Conditioner, the strong performance in the Philippine market is an epitome of TCL’s remarkable breakthroughs in overseas AC markets. Under the guidance of the “Belt and Road” and other state policies, TCL Air Conditioner has delved into emerging markets in Asia, Africa, Latin America, etc., with a growth of 39% there in the first quarter of this year, bringing a year-on-year growth of over 30% to TCL Air Conditioner in overseas markets.

Lights, Camera, Action! Are You Ready for the TCL #BigScreenMoments Challenge?

TCL Electronics, the Philippines' #1 Panel TV Brand and top 2 in the Global TV market, is giving you a chance to shine at your finest. Unleash your inner actor/actress and recreate your favorite Filipino movie scenes with #BigScreenMoments! Want to win awesome prizes? Act out your most unforgettable Kathryn Bernardo scene and show us what you've got

Calling all film buffs and aspiring actors! Here's your chance to take the center stage and relive your favorite Kath moments. Join the TCL #BigScreenMoments challenge and re-enact iconic lines from her hit movies! Whether it's the kilig from "Hello, Love, Goodbye," the wanderlust of "Barcelona," the heartwarming story of "The Hows of Us," or the coming-of-age drama of "A Very Good Girl," show us your acting chops and creativity!

TCL's 115" X955 Max: The TV That Redefines Home Entertainment

After much anticipation, TCL, the Philippines' No. 1 Panel TV Brand, and top 2 in the Global TV market, unveils the colossal TCL 115" X955 Max Premium QD-Mini LED TV. This technological marvel boasts the largest screen ever from TCL, delivering an immersive display experience that will redefine how you watch movies, shows, and games. Prepare to be captivated by stunning detail, vibrant colors, and a whole new level of home entertainment!

The TCL 115" X955 Max Premium QD-Mini LED TV reigns supreme as the titan of Mini LED screens. Boasting an unmatched size that sets a new standard for home entertainment, this TV isn't just big—it's a feast for the senses. From the moment you turn it on, prepare to be captivated by a world of stunning visuals, breathtaking detail, and colors that come alive.

“There’s no stopping us now! We’re finally introducing the TCL 115" X955 Max Premium QD-Mini LED TV! It’s the most anticipated moment among TV fanatics, and it’s finally here,” TCL Brand Manager Joseph Cernitchez said. 

Unfold a World of Wonder: Meet the Titan of Immersive Display with TCL's 115" X955 Max Premium QD-Mini LED TV

TCL, a leading consumer electronics as well as the top 1 Panel TV Brand in the Philippines and top 2 in the global TV is set to break another record in terms of TV domination.  Get ready to have an immersive display on a larger screen with TCL 115" X955 Max Premium QD-Mini LED TV!

The future of home entertainment is here. Introducing the titan of Mini LED screens, the TCL 115" X955 Max Premium QD-Mini LED TV. This technological marvel boasts a size that redefines what's possible, transforming your living room into a cinematic wonderland. Imagine epic movies, captivating documentaries, and thrilling games coming to life on this breathtaking display. The feast for the senses begins the moment you turn it on.

“We are overly excited with this news! We are happy to be launching the TCL 115" X955 Max Premium QD-Mini LED TV very soon.  Definitely, this is the future technology of large-screen display!,” TCL Brand Manager Joseph Cernitchez excitedly shares.

TCL Soars to Top of Panel TV Market in the Philippines!

Breaking the good news! TCL, a leading consumer electronics brand and one of the world's top two TV brands finally takes the No. 1 spot on the Panel TV Brand category of the Annual Cumulative Market Share Data for Panel TVs from TRS Research. This exciting news solidifies TCL's place as one of the world's dominant TV brands.

TCL’s mission is to bring exceptionally good and technologically updated products to the home of every Filipino, making sure that there is a right product for every person from its product portfolio that is easy on each Filipino’s pocket.

Marking 24 years of success in the Philippines, TCL has achieved a remarkable milestone: the No. 1 spot in both market share (value and volume) for their core business - TCL TVs!  This accomplishment is further bolstered by TCL's dominance in the premium TV segment, securing the top position for QLED televisions according to TRS research.

TCL C6 QLED Pro: Experience the TV's Evolution with a Quantum Leap Performance

TCL, a leading consumer electronics brand and one of the world's top two TV brands,is thrilled to announce the upcoming launch of TCL's newest innovation: the next-generation C series TV. 

Make way for the new TCL C 6 QLED Pro Series, giving a quantum leap in color display technology set to be launched this coming May 8.  Be captivated by its superb innovative highlights that redefine picture quality.

“We are very happy to announce the coming of the new TCL C6 QLED Pro  Series.  With its exceptional features and state-of-the-art technology, you can be assured that the C6 Series is definitely worth the wait!,” Joseph Cernitchez, TCL Brand Manager said.

Leading the upcoming launch for the TCL C6 QLED Pro Series’ coming is none other than TCL brand ambassador and most in-demand local actress Kathryn Bernardo!  She'll be starring in a captivating digital video commercial, kicking things off in style. Don't miss the excitement – stay tuned!

Beat the Heat, Win Big: Play TCL's Feelin' FreshIN' Game Now!

TCL, a leading brand in consumer electronics, is making the summer season more awesome with its ‘Feelin’ FreshIN’ Online Game. Now is the best time to show your FreshIN spirit and get a chance to bring home the ultimate cooling companion, the newest TCL CoolPro | FreshIN 2.0 Breathe+, Live Cool Inverter Air Conditioner!

Dubbed as the coolest and freshest innovation, the TCL CoolPro | FreshIN 2.0 Breathe+, Live Cool 'Inverter Air Conditioner is set to give you the clarity of comfort like never before. 

The TCL FreshIn Series Inverter Air Conditioner offers a comprehensive and advanced solution compared to conventional air conditioners from other brands. It aims to enhance the brand's reputation by focusing on freshness, health and comfort in living spaces.

TCL's CoolPro | FreshIN 2.0 Brings Superior Cooling and Cleanliness

(L-R) TCL PH Sales Director for Brown Lines Cyd Montebon, Sales Director for Business Development and Diversified Products Jay Guanzon, TCL PH Chief Executive Officer Loyal Cheng, TCL PH Product Manager for Air Solutions Technologies Bert Cheung, TCL PH Marketing Head Shae Yu Xiaoling, TCL Brand Manager Joseph Cernitchez with TCL Brand Partners for CoolPro | FreshIN 2.0 Coleen Garcia and Sarah Lahbati

In line with its 24th year celebration, TCL, a leading consumer electronics brand and one of the world's top two TV brands, recently revealed the newest and most innovative Air Conditioner to date dubbed as TCL CoolPro | FreshIN 2.0 Breathe+, Live Cool Inverter Air Conditioner in a media launch event held at the Orchard Ballroom, Ascott Hotel BGC. 

Get ready! FreshIN 2.0 Breathe+ with Live Cool Inverter Technology is here, setting the stage for the next era in innovative air conditioning.

Excitement fills the air as TCL, a leading consumer electronics brand and one of the world's top two TV brands, is set to introduce a new generation in air conditioning technology with TCL CoolPro | FreshIN 2.0 Breathe+, Live Cool Inverter Air Conditioner. As the anticipation begins to soar, both industry experts and consumers eagerly await the revelation of TCL's newest addition to its already impressive set of home appliances.

TCL CoolPro | FreshIN 2.0 Breathe+, Live Cool Inverter Air Conditioner is created with its latest innovation that promises to be a game-changer. The TCL FreshIn Series Inverter Air Conditioner offers a comprehensive and advanced solution compared to conventional air conditioners from other brands. It aims to enhance the brand's reputation by focusing on freshness, health and comfort in living spaces.

TCL Ranked as Global Top 2 TV Brand for Two Consecutive Years

TCL Electronics, a leading consumer electronics brand, has again been recognized as the Global Top 2 TV Brand by the market research company Omdia.  

According to Omdia’s Global TV Sets Report 2023, TCL has maintained its second position in the global TV market by brand for the second year in a row, with a total of 25.26 million units in TV shipment which represents a 12.5% market share. This achievement was driven in part by the company’s successful premium TV offerings, which include a series of Mini LED TVs that were introduced in 2023. This product segment has experienced rapid growth in recent years and continues to enjoy remarkable market demands. 

With the goal of expanding and enhancing its premium TV product portfolio, TCL launched the world’s first Mini LED TV back in 2019, also making it the first company to mass-produce Mini LED TVs. With its multiple proprietary Mini LED technologies and strong algorithm capabilities, TCL is delivering unparalleled display quality and a premium viewing experience with its TVs.

Inspired for More Greatness, Kathryn Bernardo finds her perfect match in TCL Philippines, renews her contract as brand endorser

(L-R) TCL Marketing Head Shae Xiaoling Yu,  TCL PH Chief Executive Officer Loyal Cheng, TCL Brand Endorser Kathryn Bernardo and TCL Brand Manager Joseph Cernitchez 

TCL Electronics, a leading consumer electronics brand and the world's top two TV brand, renews its enduring partnership between one of the country’s most beloved celebrities and the most influential endorser Kathryn Bernardo as their brand endorser.  

“I just renewed my contract with TCL Electronics so I am very excited with the partnership that we’ll be doing this year,” Kathryn enthuses during the contract signing session held at her studio.