Drive the Heat Away: TCL’s Cool Truck Delivers Fresh Air Comfort to Metro Manila

Catch the coolest stop at Fort Santiago, Intramuros from May 10-17 and Trinoma Mall on May 18-24

The TCL Cool Truck provides a refreshing escape from the scorching sun, featuring the FreshIN 3.0 for an unparalleled cool and comfortable experience.

Escaping from the blazing sun has become a daily mission for many Filipinos. Likewise, extreme heat's impact on our everyday lives has disrupted our routines, and rising electricity costs have become a regular occurrence. As the Philippines experiences and endures one of its hottest summers on record, with temperatures soaring above 40°C, we are given limited access to public cooling areas, finding relief in packed malls and enclosed venues. Recognizing this growing problem, TCL, the newly crowned Triple Global Top 1 TV Brand and a trusted name in home appliances, stepped up with an innovative response: the first-ever TCL Cool Truck in the Philippines, a mobile cooling experience designed to bring instant comfort directly to the people.

TCL FreshIN 3.0: Your Smart, Award-Winning Comfort for Beating the Summer Heat

Summer in the Philippines is always intense, but 2025 is shaping up to be one of the hottest yet. With heat indices already surpassing 42°C in several regions, staying cool and safe has never been more crucial. In this scorching climate, air conditioners are no longer just a convenience; they have become essential for ensuring comfort, safety, and overall well-being.

Recognizing the critical need for relief in the face of extreme heat, TCL, a global leader in consumer electronics and the newly crowned Triple Global Top 1 TV Brand, has risen to the challenge with a solution designed specifically for the season. Introducing the TCL FreshIN 3.0 air conditioner, an innovation that surpasses traditional cooling systems. It delivers powerful, efficient cooling while actively enhancing your indoor environment, ensuring a healthier and more comfortable space this summer. 

TCL Achieves Triple Top 1 Rankings in Global TV Shipments Across Key Categories

TCL Electronics, a leading consumer electronics brand and the world’s top 2 TV brand, has been recognized with three Global TOP 1 rankings by the market research company Omdia, highlighting its leadership in ultra-large TVs, Mini LED TVs, and Google TVs.

According to Omdia's latest data, TCL led global shipments of 85-inch and larger TVs in 2024 with a 22.1% market share. Additionally, TCL secured the No. 1 position in Mini LED TV shipments with a 28.8% share and maintained its leadership in Google TV shipments globally from 2021 to 2024.

TCL’s industry-leading performance aligns with the rising demand for large-screen and Mini LED TVs in recent years. Driven by increased time spent at home, more families are opting for larger and clearer TV to elevate their home entertainment experience.  According to Omdia’s forecasts, global shipments of 80-inch and larger TVs are expected to grow by 35% year-over-year, accounting for 7% of the overall display market in 2025—a figure projects to 11% by 2030. Likewise, Mini LED TV shipments are expected to grow to 9.3 million units by 2025, underscoring the ongoing preference toward premium display technologies.

25 Years of Visual Brilliance: TCL Celebrates with Unbeatable QD-Mini LED TV Discount!

Get a new TCL QD-Mini LED 55” TV for an unbelievable discounted price of PHP 29,995

Get ready to revolutionize your home entertainment experience! TCL Electronics, a global leader in consumer electronics and the Global Top 1 Mini LED TV Brand, proudly celebrates 25 years of innovation, bringing advanced technology and exceptional viewing experiences into homes worldwide. To mark this incredible milestone, they're offering an extraordinary treat for their loyal customers!

For a limited time this April, bring home the breathtaking TCL QD-Mini LED 55” TV for just PHP 29,995! This exclusive offer is TCL’s heartfelt thank-you to the loyal customers whose trust and support have been instrumental in its journey and shaped its success in the home entertainment industry over the years.

The New AC Generation: Upgrade to Smarter, Fresher, Healthier Air with TCL FreshIN 3.0

Your home should be your ultimate comfort zone—where clean air, optimal temperature, and energy efficiency come together effortlessly. Upgrade your home with smart technology designed for comfort and efficiency. Select an AC that ensures clean air and optimal temperature while incorporating advanced purification and intelligent controls, making smart living a part of your everyday life.

TCL Electronics, a global leader in consumer electronics and the World’s Top 2 TV brand, embodies "The Art of Smart Living" by seamlessly integrating innovation and intelligent technology. Their latest offering, the TCL FreshIN 3.0 air conditioner, exemplifies this vision, redefining home cooling with a focus on aesthetics, energy efficiency, and advanced air purification.

Experience the New Generation of Fresh Air Conditioner with TCL FreshIN 3.0

With rising electricity and medical costs, prioritizing your health and well-being has never been more important. As temperatures soar and air quality declines this summer, staying cool should not come at the expense of your health—or your wallet. Yet, many traditional air conditioners circulate stale air, trap allergens, and drive up energy bills, leaving you choosing between comfort and cost.

TCL Electronics, a global leader in consumer electronics, introduces FreshIN 3.0, the new generation of air conditioners that help you save more, breathe better, and stay comfortable all summer long. Designed for efficiency and convenience, it tackles the common hassles of air conditioning—high costs, poor air circulation, and fluctuating temperatures—so you can enjoy a fresher, healthier home without the usual drawbacks.

“We have continuously pushed the boundaries of air conditioning technology, delivering the industry's most advanced fresh air solutions. The TCL FreshIN 3.0 series elevates this innovation with its patented FreshIN Technology,  making the series the next generation of air conditioners,” says Joseph Cernitchez, TCL Philippines Brand Manager.

CES2025: The TCL FreshIN Fresh Air Conditioner won the Smart Fresh Air Technology Innovation Award

During January 7 to 10, CES 2025 (Consumer Electronics Show), also known as the “Oscars” of the technology community, was held in Las Vegas, U.S. last January 7 to 10, CES 2025.  At this CES, the TCL FreshIN 3.0 fresh air conditioner made a stunning appearance at the TCL booth and won the Smart Fresh Air Technology Innovation Award of CES 2025 for its leading healthy fresh air and AI energy-saving technologies.

The TCL FreshIN fresh air conditioner made a stunning appearance in Las Vegas, arousing a new health trend across the world.

As the “Oscars” of the technology community, the Consumer Electronics Show (CES) draws the attention of worldwide consumers every year, and more brands are managing to conquer worldwide consumers with their latest technologies and products.

International Olympic Committee and TCL announce long-term global TOP Partnership through to 2032

The International Olympic Committee (IOC) today announced a Worldwide Olympic Partnership with global technology company TCL through to 2032. TCL will be the official Worldwide Olympic and Paralympic Partner in the Home Audiovisual Equipment and Home Appliances category. 

TCL products will drive new experiences for fans and athletes, from digital displays at the Olympic Games to household appliances in the Olympic Village. Through this new partnership, the organisations will also work together to bring the magic of the Olympic Games to billions of fans around the world through innovative marketing campaigns. TCL will play an important role as the IOC progresses its Olympic AI Agenda – including supporting fan and athlete experiences on site and at home. TCL will also support the “Athletes Moments” initiative at the Olympic Games allowing athletes to connect with loved ones around the world immediately after their competition. 

TCL Celebrates 25 Years of Excellence with Kathryn Bernardo’s Contract Renewal

(L-R): Lulu Romero, Kathryn's co-manager; Francis Kalayaan A. Vidanes of VCM The Celebrity Source; Kathryn Bernardo, Shae Xiaoling Yu, TCL Deputy Marketing Director; and Joseph Cernitchez, TCL Brand Manager during the contract signing.

Two strong forces unite. TCL Electronics, a leading consumer electronics brand and the world's top two TV brand reaffirmed its commitment to its partnership with Asia's superstar, Kathryn Bernardo, through a recent contract renewal.

The partnership was officially renewed at a contract signing event held at Studio Simula last January 23, with Shae Xiaoling Yu, Deputy Marketing Director, and Joseph Cernitchez, Brand Manager together with Kathryn's co-manager Lulu Romero and Francis Kalayaan A. Vidanes of VCM The Celebrity Source.

TCL to Inspire Greatness at CES 2025 with its Latest Products and Innovations

TCL Electronics, a leading consumer electronics brand and the world’s top two TV brands, today announced its attendance at Consumer Electronics Show (CES) 2025 which takes place in January. TCL has participated in CES for 31 years, during which the brand has consistently showcased its latest innovative display technologies and a full range of smart home products to global visitors.

As a highlight of this year’s showcase, TCL will reveal its innovative QD-Mini LED technologies and products that deliver an unparalleled visual experience. The display innovations TCL is bringing to CES 2025 are sure to excite both professionals and home entertainment enthusiasts alike. They cover almost every form factor, from professional monitors to in-car displays, mobile phones, tablets, smart watches, smart projectors, and RayNeo AR glasses. TCL will also display its award-winning NXTPAPER technology and officially unveil its revolutionary NXTPAPER 4.0 at CES 2025.

Gift Guide Through Happiness, make it Happen with TCL!

Dreams turned into reality. That’s the magic of this holiday season. A time for joy, connection, giving and making all wishes come true with the ones we love. TCL, a global leader in consumer and one of the world's top two TV brands, is here to help you do just that with a lineup of innovative and stylish products designed to turn your dream celebrations into reality. 

Whether you're a movie buff, a passionate gamer, or a homemaker upgrading your home for the season, TCL has the perfect gift to bring happiness into every corner of your life.

Y’better watch out, better not frown because TCL is giving their ultimate holiday gift guide to rock your Holiday celebrations!

Unbox the Magic: Wrapping up Holiday Season with TCL Appliances

The holiday season is a time for family with all the gift-giving, hosting gatherings, and creating precious memories with your loved ones. But let's face it, all the planning and preps can sometimes feel overwhelming. But no worries for now! TCL Electronics, a global leader in consumer and one of the world's top two TV brands, offers a range of innovative home appliances that will make holiday celebration stress-free, stylish and full of joy. 

TCL's holiday collection offers a perfect blend of style, functionality, and cutting-edge technology. From stunning televisions to powerful home appliances, TCL has everything you need to create a cozy and festive atmosphere.

Now it's time to unbox of TCL appliances to make a way to your home and magic your holiday hustle into a time of comfort and celebration:

Celebrate in Style with TCL's Smart Appliances

The Christmas season is all about rewarding ourselves that we deserve and making life easier for our loved ones.  From hosting a celebration to creating a cozy home, TCL Electronics offers innovative Whitelines products that will help you to enhance your holiday season.

For those seeking comfort and convenience, TCL Electronics has made your home life easier and smarter with their innovative Whitelines products to enhance your lifestyle. 

TCL's Whitelines embody the brand's commitment to innovation and design. These appliances, including air conditioners, washing machines, and refrigerators, offer a perfect blend of style and functionality.

Now, it's about time to make smart choices in terms of upgrading your appliances, turning your home into a sanctuary of cool comfort. TCL makes it easier for you to achieve this.

Make your trip now to the nearest appliance store and do your checklist on what you want to have. 

The Canvas of the Future: Secret Fresh Artists Share How the TCL NXTFRAME TV Transforms Their Art To A New Light

(L-R) Chill, Reynold Dela Cruz, RA Tijing and Ronson Culbrina

TCL, a global consumer electronics brand, one of the world's top two TV brands, and the No.1 Panel TV in the Philippines, successfully unveiled its newest innovation, The TCL NXTFRAME TV. The "Seamless Art, Beyond Space" exhibit showcased the TV's unique ability as a ‘living canvas’ to adapt and enhance the art in real time creating a truly immersive experience.

“Our aim for the whole exhibit is Blending Art and Technology.  We chose Pop Art as an ideal theme because of its vibrant, visually engaging nature that attracts attention and creates a dynamic atmosphere. It blends art with consumer culture, aligning perfectly with the TCL Frame TV's fusion of technology and artistic display,” TCL Brand Manager Joseph Cernitchez explains.

TCL NXTFRAME TV: Where Art Meets Technology

TCL, a global leader in consumer electronics, has officially unveiled its groundbreaking launch of its revolutionary NXTFRAME TV A300 Series, where "art meets technology". This innovative TV is more than just a home entertainment --- it's a masterpiece that brings high-tech features and aesthetic appeal into any living space. TCL, redefines how we interact with both art and entertainment. 

The TCL NXTFRAME TV is like a beautiful piece of art hanging on your wall, enhancing the aesthetic appeal of your space with its slim design. Inspired by nature, this innovative TV brings a bright and artistic touch to your home interior, offering a relaxed and casual product experience.

“We are excited to unveil TCL's latest innovation: the TCL NXTFRAME TV. Experience the beauty of simplicity with its ultra-slim design that seamlessly integrates into any modern living space, adding a touch of sophistication to your home.,” says TCL Philippines Brand Manager Joseph Cernitchez.

TCL CoolFest 2024: A Game-Changing Celebration with NXTFRAME TV Seamlessly Unveiled!

(L-R) Strawberry Besmonte, Rhoa Jane Robin, Shienna Bayrante, Wilma Estomata and Mina Rallonza  of Ansons Merchandising team, Director for Business Operations of Anson’s Appliances Mr. Eugene Lim, TCL Deputy Marketing Director Shae Yu, TCL PH Deputy Director of Brownlines Charlie Huang, TCL Brand Manager  Joseph Cernitchez and TCL PH Sales Supervisor Kristine Caballe

Cool just got redefined by TCL, a global consumer electronics brand and one of the world's top two TV brands, held its first ever TCL CoolFest 2024 at Trinoma Activity Center last October 11th, co-presented by Anson's. The event featured electrifying music performances, exciting activities, prizes and a showcase of seamless technology, including the NXTFRAME TV.

TCL White Lines: The Future of Home Living

TCL, a global leader in consumer and one of the world's top two TV brands, is reinforcing its commitment to innovation and improving daily life through advanced technology. While maintaining its strong position in the TV market, TCL is now actively pursuing leadership in the complete smart home solutions space, encompassing air conditioners, washing machines, refrigerators, and audio equipment.

Under the guidance of newly appointed CEO Peter Chen, TCL is setting a new standard in home living. "My vision is to solidify TCL's presence in these categories, ensuring that we not only continue to innovate but also enrich the lives of consumers worldwide. As we expand globally, my goal is to ensure that TCL remains one of the top innovators in consumer appliances, continuing to meet and exceed the evolving needs of our customers.”

With nearly a decade of experience at TCL, Mr. Chen has witnessed the company's evolution from a rising star to a dominant force in the TV market. His contributions have been instrumental in building market share and establishing TCL as a recognized leader. But Mr. Chen's goals for the company go far beyond its current successes.

TCL's Innovative Lineup Sets New Standards Designed to Inspire Greatness at IFA 2024

TCL Electronics, a leading consumer electronics brand and the world's top two TV brand, today announces that it will bring a brand-new product lineup and one of its most comprehensive product displays to the upcoming IFA 2024 this September. During the show, TCL will raise the curtain on its plans for the near future with newly upgraded technologies designed to Inspire Greatness across products including QD-Mini LED TVs, TCL FreshIN air conditioners, TCL Free Built-in Series refrigerators, washing machines, mobile devices, AR glasses, commercial displays, soundbars, smart home energy solutions, an intelligent cockpit integration solution and more.

Elevate Your Lifestyle with with TCL Whitelines' Smart Home Solutions

Everyone wants to live a cool life, but it should start it in your home. In today’s fast-paced world, where comfort and convenience are paramount, TCL Electronics, a global leader in consumer and one of the world's top two TV brands, introduces its latest Whitelines innovations, designed to not just meet but exceed your expectations but giving you more reasons to make the smart choices turning your home into a sanctuary of cool comfort.

TCL's Whitelines, consist of Air Conditioners, Washing Machines, and Refrigerators, is meticulously designed to enhance both your home and your lifestyle. These appliances bring together comfort, convenience, and style, making life cooler and more comfortable than ever #LivingACoolLife vibe.

Experience the Future of Living with TCL #LivingACoolLife

In today's fast paced world, finding balance between work and personal life is essential to truly appreciate life's simple joys. Home should be a place of relaxation, not additional stress.

TCL, a global leader in consumer electronics and one of the world's top two TV brands, is redefining what it means to #LivingACoolLife with its new Whitelines appliances. Experience the future of home with an innovative lineup that includes advanced air conditioners, state-of-the-art refrigerators, and efficient washing machines, all designed to simplify your life.

Beyond its dominance in panel TVs and global shipments, TCL has achieved a staggering 34% average growth across all its products due to the unwavering support of Filipino consumers.