Smart and Dark League Studios join forces to further grow Esports in the Philippines

PLDT wireless subsidiary Smart Communications, Inc. (Smart) has teamed up with Esports event management and production team, Dark League Studios (DLS) to further advance Esports and empower aspiring gamers from the grassroots to level up to the pro leagues and become national athletes.

Smart and DLS will also work together to bring more exciting and immersive gaming experiences through the Smart GIGA Arena, the country's first all-in-one Esports platform that offers tournament experience to amateur players of popular games including Mobile Legends: Bang Bang, Call of Duty Mobile, Player's Unknown Battleground, and League of Legends Wild Rift.

The partnership will allow Smart to further grow GIGA Arena in terms of the number of tournaments, onboarding of game developers, and provide consumer centric activities within the platform.

Since its launch in 2022, Smart GIGA Arena has hosted over 2 million users in nearly 1,000 tournaments, offering more than PHP 4.2 million in prizes.

Through this partnership, Smart and DLS have also committed to work closely and collaborate with the Philippine Esports Organization (PeSo) to adopt industry best practices and maintain the highest standards of integrity.

Both Smart and DLS are gearing up to engage more Filipino gamers with new tournaments and enhanced features on the GIGA Arena platform.

BDO Foundation, DepEd and Huawei launch partnership

As COVID-19 continues to affect the return of students and teachers to classrooms, the corporate social responsibility arm of BDO Unibank has been finding ways to develop innovative learning materials that can be easily accessed online and shared offline.

BDO Foundation partnered with the Department of Education (DepEd) and Huawei Philippines for the development of supplemental learning materials that integrate key concepts into the teaching of Science and Mathematics in schools across the country.

The partnership was officially launched in a virtual event witnessed by BDO Unibank and BDO Foundation chairperson Teresita Sy-Coson, BDO Foundation president Mario A. Deriquito, and BDO Foundation trustee Lucy Co Dy. Also in attendance were DepEd secretary Leonor Magtolis-Briones, DepEd undersecretary Diosdado San Antonio, DepEd undersecretary Tonisito Umali and Huawei Philippines vice president Daniel Guo.

The launch was highlighted by the ceremonial signing of the memorandum of agreement for the implementation of the program dubbed the Search for the Best Supplemental Learning Materials in the Teaching of Defined Key Concepts in Science and Mathematics.

DICT successfully launched six Emerging Technologies Workshops in partnership with Huawei Philippines

The Department of Information and Communications Technology (DICT), in partnership with Huawei Philippines, successfully hosted six Emerging Technologies Workshops for government employees this year.

More than 700 government employees from the DICT and various agencies participated in the webinars. The six workshops on emerging technologies were held from June to November, covering topics like 5G, Digital Economy, AI & Big Data, Cloud Computing, and Cybersecurity.

LRMC, Alstom, and Bouygues partner with Binhi Foundation to provide access to quality education

LRT-1 private operator Light Rail Manila Corporation (LRMC) further beefs up its partnership with Binhi English Literacy Foundation, a non-profit and non-governmental organization, as it engaged its partner companies Alstom and Bouygues in supporting more classes for its advocacy of nation-building through quality education.

Started in School Year 2020 - 2021, the partnership between LRMC and Binhi English Literacy Foundation began with one class at Marcela Marcelo Elementary School in Pasay City being supported for the Beginning Reading Program. The primary objectives were to improve the student’s comprehension skills and develop love for reading that will inspire students to do better in school and subsequently, improve their economic situation. The program resulted to a 40.8% improvement in average scores for the reading progress of students.

NutriAsia, Avida, and Amaia Partners Together To Cook Up Something Hearty For The Home

AMAIA: As part of their unique partnership, NutriAsia
welcomes new Amaia Land homeowners during
turnover of properties with Homecooking Starter Kits. 

What could a leading condiment manufacturer and a top-of-mind real estate provider have in common with each other? And what could a tie-up between these two industry leaders bring to the table? 

For NutriAsia, Avida, and Amaia, it is about forging a unique partnership that aims to cultivate—and celebrate—the Filipino’s sense of family and community.

Dang de Leon, corporate marketing consultant at NutriAsia, avers that the collaboration will allow the two brands to serve their common objective of uplifting Filipino families’ quality of living through an exciting lineup of projects.

Laundrybest Adopts Ariel As Official Detergent

GQWEST Inc. has entered into a partnership with Mazy's Marketing Corporation that allows the brand to utilize the Ariel detergent brand for its Laundrybest laundromat brand.

Under the agreement, the Laundrybest stores will use Ariel detergent while its franchisees will enjoy certain privileges like free delivery to their stores. The partnership with Mazy's Marketing Corporation, the exclusive distributor for institutionals is part of the company's efforts to give added value to their franchisees and to make every experience count to all its customers.

"Through this partnership we can assure our customers that their laundry will be processed with the utmost care, while our franchisees can reassure their customers thanks to our partnership with a credible brand like Ariel" says the company's President Carson Tan.

Laundrybest is the laundromat concept attached to the company's Aquabest water refilling franchise. At present there are 50 Laundrybest stores in Metro Manila with more set to open as the company seeks to capitalize on the booming property sector.

Globe x Line Parters For Affordable Premium Calls

Globe, LINE offer discounted calling rates to Globe and TM customers in the Philippines Offers Line Premium Calls for only P4.00 per minute beginning May 12.

Philippines’ no.1 mobile brand Globe Telecom is beefing up its presence worldwide with its partnership with world’s leading life platform, LINE to provide Filipinos around the world an affordable way to connect with their families and loved ones in the Philippines. 

With the partnership, LINE users calling Globe and TM customers in the Philippines can save over 35% off in per-minute calling rates compared to calling other mobile networks in the country. 

The Globe International Business Group further strengthens its partnership with LINE with a new promo to offer discounted calling rates to Globe and TM customers in the Philippines. Celebrating this new announcement are Head of LINE Philippines Stephan Kang and Globe Senior Vice President for International Business Rizza Maniego-Eala

Globe Telecom And Disney Seal Multiyear Collaboration

Filipinos to enjoy Disney, Marvel, Star Wars, and Maker content via video-on-demand, interactive content and promotions on mobile and broadband 

Philippines’ number one mobile brand Globe Telecom once again enhances the Filipino digital lifestyle experience with a comprehensive and multi-year collaboration with The Walt Disney Company Southeast Asia.  This  collaboration will give Filipino customers access to video-on-demand, interactive content, promotions and other related services across multiple devices and affirms the relationship of Globe with Disney whose brands include Disney, Pixar, Marvel, Star Wars and global leader in short-form video, Maker Studios. Globe customers will now have access to an array of Disney content offerings including long- and short-form programming, interactive content and games, theatrical releases and retail promotions. Offerings include:

ABS-CBNnews.com and Coconuts Media Sign Content Partnership Agreement

ABS-CBNnews.com has signed a two-year content partnership agreement with local city website network Coconuts Media (http://www.coconuts.co).

With the partnership, ABS-CBNnews.com and Coconuts.co will be exchanging news, feature, and video content on their respective websites.

"We want to give news consumers a variety of choices in our content offerings on ABS-CBNNews.com. Through our partnership with Coconuts Manila, our digital audience would have an additional source of stories from Southeast Asia. We're also excited to share our own brand of reporting, including our multimedia and other digital specials with the diverse audience of Coconuts Manila,” says Ging Reyes, head of ABS-CBN Integrated News.

Dan Carter Kicks off MasterCard’s Priceless Partnership

New Zealand rugby hero, world’s leading points scorer and MasterCard ambassador
Dan Carter, kicked off MasterCard’s Worldwide Partnership with
Rugby World Cup 2015 in central London at London’s biggest set of rugby posts,
Tower Bridge.

MasterCard will be the Preferred Card and Official Payment System of the highly anticipated Rugby World Cup 2015, which will takes place in England and Wales between September 18th and October 31st. The announcement continues a highly successful partnership between MasterCard and Rugby World Cup Limited, which began ahead of Rugby World Cup 2011 in New Zealand.

Ann Cairns, President of International Markets of MasterCard Worldwide said: “We are delighted to be extending our partnership with Rugby World Cup, which takes place in England in 2015. Rugby World Cup is a truly priceless event for rugby fans around the world and we are looking forward to developing ways that we can bring this partnership to life for our cardholders and partners in 2015.”