Through the Yum! Brands World Hunger Relief campaign, Pizza Hut and Taco Bell restaurants in the Philippines have contributed Php 6.1 million (US$144,000) to the United Nations World Food Programme (WFP) for its activities in Mindanao. The donation will support the on-going relief and early recovery operation for victims of Tropical Storm Washi (Sendong) and school meals programme in conflict-affected areas of central Mindanao.
“We are deeply impressed with the dedication of Pizza Hut and Taco Bell staff who actively promoted the World Hunger Relief campaign in their restaurants, and in the process raised generous support to help fight hunger,” said WFP Philippines Country Director and Representative Stephen Anderson. “We are also grateful that they extended their campaign to seek additional assistance for Tropical Storm Washi survivors.”
About 155 Pizza Hut and Taco Bell restaurants, which are part of the Yum! Brands chain, collected donations throughout the country during a campaign from November 2011 to January 2012. As part of the campaign, Taco Bell donated Php 10 to WFP from each purchase of a special meal dedicated to supporting school meals programmes. Contributions were also collected in nationally distributed donation boxes.
It's always good to hear when a charitable cause has been successful and has reached more than the expected. From a food company, which shares a part of its sales to end hunger in the country is truly worth sharing to the public so that the culture of sharing will continue.
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