Coca-Cola turns up the volume on OPM music with Coke Studio

The sounds of Pinoy music will get a refreshing taste as Coke Studio opens in the country, bringing a fresh experience for the local music industry.

The first of its kind in the country, Coke Studio is a music TV show that encourages collaborations among Filipino artists – bringing together different musical genres, the young and seasoned artists, and the mainstream with the indie. Coke Studio is a celebration of the rich diversity in OPM and the central unifying role of music among Filipinos.

“Coke has always been about encouraging personal expression among the younger generation of teens, and what better way to unite them but through a universal language, which is music. This is what Coke Studio is all about. We are making music our tool of choice to connect with teens,” said Stephan Czypionka, Coca-Cola Philippines Vice President for Marketing.

Former Urbandub Vocalist Gabby Alipe Debuts First Single As Solo Artist

Former lead band vocalist of Urbandub Gabby Alipe releases his debut single as a solo artist “VISIONS” this September 23, 2016. It is the first track to be released from his upcoming first solo EP entitled “A New Strain” coming out this October. “Visions” is all about having a positive mindset in life.

“That no matter what struggles you may face, as long as you have a clear vision of your goals that a person has to work hard in achieving that goal, no matter the hindrance or road blocks. That a person has potential and can achieve anything in life as long as they believe in themselves and not let fear have control over them. That everything will fall into place, all in good time.” Alipe said.