According to the 2017 The Global Findex Database of the World Bank, a staggering 66 percent of Filipinos do not have a formal savings account. Leading mobile wallet GCash recently sparked an online discussion on this important issue, led by key influencers and brand ambassadors such as television host Robi Domingo admitting to their own stories of financial mistakes and not being able to save.
As a result, social media was abuzz in recent weeks with posts from netizens sharing their own financial woes with the #PlsSaveMe hashtag, illustrating how this reality hits close to home for Filipinos from various walks of life. The dialogue spanned the entire nation, with conversations and revelations in local dialects covering the different regions and provinces of the country.
As a result, social media was abuzz in recent weeks with posts from netizens sharing their own financial woes with the #PlsSaveMe hashtag, illustrating how this reality hits close to home for Filipinos from various walks of life. The dialogue spanned the entire nation, with conversations and revelations in local dialects covering the different regions and provinces of the country.
.jpg)
