“I want that thrill. To deliver that level of immersion and excitement.” The mythical world of Vikings and dragons comes to life in the new “How to Train Your Dragon” featurette

In PH cinemas June 11

For How to Train Your Dragon book series author Cressida Cowell, seeing the animated world based on her best-selling novels transform into live-action was nothing short of magical. Walking through the village of Berk or into the blacksmith’s forge was like stepping into a dream,” Cowell says. “The attention to detail—the wear on the tools, the weathered wood of the buildings—made everything feel alive. It was extraordinary.”

Watch the “Bringing Berk to Life” featurette: https://youtu.be/r3FYFOuke0I

SM Supermalls hosts COMELEC Mall Voting on May 12

Heads up, voters! The countdown to the May 12, 2025 National and Local Elections has begun—and this year, casting your vote just got a whole lot easier.

Voters fill the venue at SM North EDSA during the Barangay and Sangguniang Kabataan Elections in 2023.

In partnership with the Commission on Elections (COMELEC), SM Supermalls is proud to roll out the Mall Voting Program (MVP) in 20 select SM malls nationwide, bringing democracy closer to home—literally.

Gone are the days of sweltering heat and overcrowded school gyms. This May 12, eligible voters assigned to MVP locations can head to their designated SM mall to vote in a secure, accessible, and air-conditioned environment. Whether you’re a busy parent, a working professional, or a senior citizen looking for comfort and ease, the MVP is designed to improve your voting experience—one step (or escalator ride) at a time.

All She Deserves: Unforgettable Quality Time Ideas this #MothersDayAtSM

Celebrate the mother figures in your life with a day full of love, indulgence, and unforgettable experiences—only at SM Supermalls. From food and gifts to well-deserved pampering, this is the perfect place to plan the ultimate day she’ll never forget!

Savor the Moment: Delicious Stops and Global Feasts

From sunrise to sweet endings, here’s your guide to creating the perfect culinary journey.

How SM Prime continues to create meaningful change for cleaner seas and oceans

As an active participant in the global movement for cleaner seas, SM Prime is committed to protecting the environment and inspiring Filipinos to live sustainably.

The quest for cleaner seas and oceans demands unwavering commitment, consistent action, and genuine care for our shared planet. In the Philippines, SM Prime has emerged as an influential champion in this global movement, embracing environmental stewardship not just as a responsibility but also as a core aspect of its corporate identity. 

How SM Prime’s environmental leadership and innovation are continuously powering a more sustainable future for all

For SM Prime, sustainability is not merely a statement, but a strategic imperative that is deeply embedded in the way the company operates. This is demonstrated in concrete outcomes that reflect the organization’s innovation and leadership when it comes to its environmental efforts, continuously delivering measurable progress in advancing sustainability across its developments.

SM Mall of Asia's MOA Sky showcases a multi-use rooftop with a solar-covered walkway, contributing to their significant renewable energy capacity.

Anchored in its Net Zero 2040 goals, SM continues to strengthen its commitment to environmental sustainability through the scaled deployment of renewable energy solutions in its properties, integrating solar energy to mitigate greenhouse gas emissions and reduce reliance on grid-supplied fossil fuels, while aligning its operations with global climate goals.

QCinema introduces the 2025 batch of QCShorts filmmakers

With a larger production grant and record-breaking 285 submissions from Filipino filmmakers around the globe, the QCinema International Film Festival presents the six new projects selected for the 2025 QCShorts program.

“The voices behind this year’s QCShorts program are composed mostly of new filmmaking talent—as over a half the roster of directors and producers are still undergraduate students at various universities,” says Jason Tan Liwag, head of short film programming at QCinema. “It’s exciting because there’s clearly a new generation of filmmakers, most of whom were born in the 2000s and have only had a limited number of shorts under their belt, who are seeking support. We’re happy to help and introduce them to the Filipino and international community.”

The filmmakers and their projects are: Norvin de los Santos (“Hoy, Hoy, Ingat!”), Lauviah Caliboso (“Ours Was A Timeless Night Burning”), Racquel “Lysa” Catolico and Jazmine Gin Pateña (“RUNO!”), Dale (“Si Tina: Ang Babaye Nga Nag Daba-Daba”), Gabriela Serrano and Mariana Serrano (“Surface Tension”), and Gab Rosique (“Yelo”).

Animezing North Year 5 Brings Jujutsu Kasien To SM North EDSA

Immerse yourself with the world of Jujutsu Kaisen at The Block at SM North EDSA as it celebrates the 5th year of the Animezing North. Step into the Shibuya Incident from the latest season of Jujutsu Kaisen that will definitely excite fans 

"Jujutsu Kaisen" Holds First In Ph Supersized Themed Pop-Up At SM North EDSA

The supernatural world of curses and sorcery comes to life as "Jujutsu Kaisen," the internationally celebrated anime and manga series by Gege Akutami, takes center stage at SM Fandom Series: Animezing North Year 5 from May 9 to 28.

Fans can immerse themselves in the themed "Jujutsu Kaisen" pop-up, which is a first in the Philippines, at The Block Atrium, SM North EDSA, for a spellbinding three-week event packed with exclusive activities and attractions.

Discover a stunning collection of official licensed merchandise and apparel inspired by the hit series. Anime and non-anime fans can also step into the world of Jujutsu High with themed photo spots, inflatables, interactive areas, and character standees of their favorite "Jujutsu Kaisen" characters - perfect for those looking to capture their anime-inspired adventures.

Full trailer for “Barbarian” director Zach Cregger’s new horror/thriller “Weapons” is now available!

From New Line Cinema and Zach Cregger, the wholly original mind behind “Barbarian,” comes a new horror/thriller: “Weapons.”  

When all but one child from the same class mysteriously vanish on the same night at exactly the same time, a community is left questioning who or what is behind their disappearance.

The film stars Josh Brolin, Julia Garner, Alden Ehrenreich, Austin Abrams, Cary Christopher, with Benedict Wong, and Amy Madigan.

Cregger directs from his own screenplay, and also produces alongside Roy Lee, Miri Yoon, J.D. Lifshitz and Raphael Margules, with Michelle Morrissey and Josh Brolin executive producing.  The filmmaker’s creative team behind the camera includes director of photography Larkin Seiple, production designer Tom Hammock, editor Joe Murphy and costume designer Trish Sommerville.  The music is by Ryan Holladay, Hays Holladay and Zach Cregger.

Stress-Free Summer for Mommies: Your Easy Guide To Maximizing Your Fridge Storage

In addition to summer vacations, Mother's Day is another celebration this May. The kitchen is at the heart of our home, where nurturing love is expressed through delicious treats and flavorful dishes that bring joy and brighten our lives.

As we honor the incredible mothers in our lives, it's time to help them create a cozy and comfortable home. Starting with a well-organized refrigerator can keep our kitchen running smoothly and help us prepare meals for those we love.

ICYMI: Xiaomi brings the heat at this year's All-Star Summer Concert at Enchanted Kingdom

Xiaomi gives back to its fans with a star-studded celebration headlined by SB19 

“Kings of P-pop” SB19 graced the Xiaomi All-Star Summer Concert stage, bringing their infectious energy and hit songs to the fans.

Xiaomi Philippines pulled off a massive, fan-centric celebration last April 27, transforming the magical grounds of Enchanted Kingdom in Sta. Rosa, Laguna into a vibrant festival hub. The event, co-presented by Enchanted Kingdom and Viu Philippines, wasn't just a concert; it was an immersive experience designed to celebrate Xiaomi's 15th anniversary and shower love upon their loyal fanbase.