
“So Annie comes up with this idea – let’s make a sex tape. It’ll be exciting, it’ll be fun, and then we’ll erase it.”
“They film it on their iPad to watch once and – theoretically – erase it,” says Segel. “But Jay doesn’t erase it right away. And then there’s a cloud malfunction resulting from Jay’s use of a new app. Now, there are a bunch of people who should not have the sex tape who have the sex tape.”

“It was an incredibly funny idea,” says Jake Kasdan, who directs the film. “And a perfect idea for Jason and Cameron, both of whom I just love working with. And it was an opportunity to make a big wild comedy about very real, human things-- love and sex and marriage. As soon as Jason and I started kicking it around, I was laughing like crazy and I knew it was something we had to do."

Segel says that Kasdan, Diaz and himself share a shorthand familiarity that made a risky – and risqué – project seem much safer and saner. “I’ve known Jake for fifteen years now, so we’ve been friends for a long time. We had a great time on `Bad Teacher,' one of the best experiences I’ve ever had. It was a no-brainer to reteam the two of us with Cameron,” says Segel. “There’s so much intimate stuff in the movie, that I think the fact that the three of us are so comfortable with each other gave us the opportunity to up the humor. I felt really lucky to be there.”
That intimacy paid off when Kasdan, Diaz, and Segel shot the scenes of Jay and Annie shooting their tape. “Oh my God, it was hilarious,” says Diaz of shooting the scenes. “The most hilarious aspect was that Jake had to be a part of it,” she laughs. “It was not just Jason and me. It was Jason and me and Jake. We had these moments when Jason and I were in bed or in some funny position and we’d look up and see Jake looming over us trying to figure out what the shot was going to be. And we’d ask ‘Hey, Jake, how’s it going?’ So, yes, the funniest part was how the three of us spent those days, with Jason and me half-naked and Jake in there with us, requesting, ‘Can you guys do it faster, faster, slower, a little higher, a little lower?’ Jake had full control of our sexual positions.”
“It was just the three of us, trying to come up with every insane moment we could for a sex tape,” says Kasdan. “I shot most of the actual sex tape myself, with a handheld camera, as opposed to with a crew of a hundred people, so the video has a very homemade, handmade feeling to it. And the two of them were so incredibly free and brave and funny, it sort of knocked me out. Their ideas and their willingness to try any kind of joke... Even as I watch the movie now, there’s stuff in there that I can’t believe actually happened. But it all feels completely truthful, in the most hilarious, horrible way.”
Opening across the Philippines on August 13, 2014, “Sex Tape” is distributed by Columbia Pictures, local office of Sony Pictures Releasing International.
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