SM Cinema’s e-PLUS card partners with Habitat for Humanity

SM Cinema’s e-PLUS card, your most convenient access to the movies, has sealed a partnership with Habitat for Humanity Philippines last November 6 at the Premier Café of the Mall of Asia Arena. For every purchase of an e-PLUS Gift Card worth P300.00, part of the proceeds will go to Habitat for Humanity Philippines’ Ayos Bahay Challenge, a pro-active disaster response and risk mitigation program of Habitat that targets to distribute shelter repair kits and home improvement kits to disaster-prone areas in the country. The SM Cinema e -PLUS Gift Cards are available at all SM Cinema e-PLUS booths nationwide. 

In the photo are (left to right): Ms. Joanne Pacho, Social Investments and Endowment Officer of Habitat for Humanity Philippines, Ms. Koleen Davila-Palaganas, Marketing & Communications Director of Habitat for Humanity Philippines, Mr. Edgar C. Tejerero, Senior Vice-President of West Avenue Theatres Corporation (WATC), the managing arm of SM Cinema and Ms. Sahara Garnica, Asst. Vice President for Corporate Marketing of WATC.

SM Cinema holds first-ever Free Movie Day in celebration of their 100% digitization

In celebration of the full digitization of their movie theaters, SM Cinema held the first-ever Free Movie Day in the Philippines. Upholding their commitment when they announced this massive project last year, SM Cinema completed the full conversion of their cinemas through the assistance of the Virtual Print Fee program, a subsidy program offered by international film distributors to assist theatre operators in digital theatre conversion.

“We are proud to announce that we have kept our promise to complete the transition of our 246 theaters in all of our 45 branches nationwide, and with this Free Movie Day, we show our gratitude to our loyal patrons by letting them experience first-hand the features of our fully digitalized theaters for free.” said Edgar Tejerero, Senior Vice President of West Avenue Theatres Corporation, the managing company of SM Cinema. “This digital conversion of our movie theaters serves as a testament to our loyal patrons of our commitment to provide only the best movie experience for them.” added Mr. Tejerero.

Aside from lowered costs for film production, editing and distribution for movie production companies, both theater operators and moviegoers can widely benefit in digital theatre conversion. Movie patrons can enjoy movies having clearer audio and crisper visual quality compared to film-based movies, while theatre owners can have real-time distribution of movies to several locations or branches at once. Moreover, the shift to digital cinemas reduces the chances of piracy with its tighter copy protection and the time-lock function that only allows a movie to be accessed at a preset time. This prevents unauthorized copies from being distributed prior to the world or local premiere.  

PAGTUTULUNGAN.ORG: WFP Appeals fro US$ 21.6 Million To Assist Victims of Typhoon Bopha

DAVAO CITY, PHILIPPINES – The United Nations World Food Programme (WFP) is appealing for US$21.6 million to provide life-saving food and nutrition assistance as well as logistics support for 400,000 people who have been most affected by Typhoon Bopha in the worst-hit areas of  Compostela Valley, Davao Oriental, the CARAGA region, and Lanao del Sur.

WFP’s food assistance, which will run until May 2013, complements the government’s ongoing relief and early recovery operations through a single food supply pipeline, jointly managed  with the Department of Social Welfare and Development (DSWD), to ensure  an efficient and coordinated response to food needs on the ground.

WFP’s assistance will include providing specialised nutritious foods to 80,000 children in the worst-affected areas and 60,000 pregnant and nursing mothers. 

Netizens Choice Award: The Best Station for MTL is...

As promised, I will make my decision for the NETIZEN'S CHOICE AWARDS for the best TV station!

The "Netizens Choice Awards" complete list of nominees are posted in the top entertainment websites www.starmometer.com, www.showbiznest.com and www.lionheartv.net.  

TV is one of the most influential media even up to today in the digital age as it covers audience share from the population. TV has shapped the culture of the Filipino people with the rise of superstars, variety shows, telenovelas and even quiz shows.

For the Netizen's Choice Award, Manual to Lyf looks for the network that defines innovation and creativity in shows, news and public affairs and even in public service. And for Manual to Lyf, we choose the Kapatid Network TV5.

REEL DEAL: Sisterakas (MMFF SPOTLIGHT)

This Christmas Day the Metro Manila Film Festival on its 38th year makes the season a time of love and laughter with the unlikely yet very awaited team up of the biggest names in Philippine showbiz today.

 Phenomenal Box-Office Star Vice Ganda, Queen of All Media Kris Aquino, and Comedy Concert Queen Aiai Delas Alas will pumup up the holiday rush via their unkabogable Christmas comedy movie offering fro Star Cinema and Viva Films titled "SISTERAKAS," which will hit theaters nationwide December 25 (Tuesday).

Avida 3D Street Painting Festival 2012!

Its the time again for great talents to paint the spirit of Christmas with the Avida 3D Street Painting Fetsival held at Avida Towers Centera in Mandaluyong City. This  is the second year of the Street Painting Festival which is has been actively participated by art groups from different schools in Metro Manila. Now lets know the winning entries and groups who will win up to P75000 for the first prize!

Avida announces winners of 2012 Christmas 3D street painting contest

AVIDA LAND ANNOUNCED THE WINNERS OF its 2012 Christmas 3D-Street Painting Competition with the theme:  “Pasko Natin: Ang Diwa Ng Pasko Sa Pilipinas”. The winning artworks and their artists are as follows: (This information to be provided at the awards ceremonies).

The competition was held from December 7 to December 8 and the awards ceremonies were held on the evening of December 8th at the site of Avida Towers Centera (Reliance Street corner Mayflower Street) in Mandaluyong City.

REEL DEAL: Les Misérables SPOTLIGHT

Les Misérables is the motion-picture adaptation of the beloved global stage sensation seen by more than 60 million people in 42 countries and in 21 languages around the globe and still breaking box-office records everywhere in its 27th year. Helmed by The King’s Speech’s Academy Award®-winning director, Tom Hooper, the Working Title/Cameron Mackintosh production stars Hugh Jackman, Oscar® winner Russell Crowe, Anne Hathaway, Amanda Seyfried, Eddie Redmayne, Aaron Tveit, Samantha Barks, with Helena Bonham Carter and Sacha Baron Cohen.