FASHIONISTA: SM City FairView Look Book

SM City Fairview keeps up with the changing trends of today's fashionable society with the launch of LOOK BOOK that happened in the mall last August 24, 2012. The show featured collections from different clothing stores found in the mall. And with the coming seasons like rain and Christmas (Fall and Winter seasons) almost just around the corner, being in style with these fashion trends is a must for every fashionista!

The fashion show indeed was filled with beautiful clothes and models in which special guest include Daniel Matsunaga and Wilma Doesnt who made a mark in the runway. Even regular shoppers in the mall were glued to the event seeing the fashion show. And with its success, I congratulate the organizers for all the creative effort for this trending show!

The Biggest Fashion Event Yet

With the help of the finest production crew, stylists and the top models of the country today, it aims to be the biggest fashion event of SM City Fairview to date.

The show will feature SM City Fairview’s mix of foreign and local brands and their newest collections such as Celine (CLN), Charlie, Elle Girl, Folded & Hung, Mags, Oxygen, Penshoppe, Plains and Prints, Regatta, Sanuk, Scoop Project, Sketchers, Tomato, Una Rosa, SM Accessories, SM Men’s Fashion – Just Delivered Jeans.
With this good line-up, the event will be sliced into different segments that will echo fun, young and vibrant tones.  These are  FashionablyChic, PrepForSchool, NationalPartyDay and Casual Craze
To jazz-up each of the collection, Philippine Fashion Week Designer and stylist of the stars- Jot Losa will take part in the fashion show as he is tasked to do the styling.
SM City Fairview just keeps in getting better and bigger with a wide array of fashion brands making it a perfect spot for the North Metro’s fashionable people.

Below are the videos of the featured store collection for this event, enjoy!

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