Biggest LED Billboard Now Live at SM Mall of Asia Arena

SM Mall of Asia Complex is home to the biggest in the country. With Mall of Asia as one of the largest mall in the world, The SM by the bay as the largest seaside entertainment center, and the SM Mall of Asia Arena as one of the biggest venue for concerts and events. Now they open up a new milestone as they also celebrate the 2nd year of the Arena.

The momentous occasion will be visible on its unveiling last June 17 facing the the facade of the Mall of Asia, the event is attended by SM executives led by SM Prime Holdings Chairman Hans Sy. Opening live projection are the advertisements of partner companies and trailers of up coming movies like Rise of the Planet of the Apes, Guardians of the Galaxy, and the upcoming Transformers Age of Extinction.  

SM Lifestyle Entertainment unveils the biggest LED billboard in the Philippines

This year, the Mall of Asia Arena innovates and takes onsite news to the next level. It will be unveiling the biggest digital billboard in the Philippines that will accommodate promotional materials of MOA Arena events, ads of brand partners, live newsfeeds, traffic updates, weather updates, and other information that are significant to the public. This giant digital billboard will be called the Mall of Asia Arena Media Mesh.

As a celebration of the Mall of Asia Arena’s official second anniversary, the Mall of Asia Arena Media Mesh is designed to encourage awareness of shows at the Mall of Asia Arena, and inform the millions of patrons that visit the Mall of Asia Complex of weather forecasts, flood advisory, and traffic updates on its more than 700 square meters digital screen. With its extensive reach and state-of-the-art quality, the Mall of Asia Arena hopes to give back to its progressive community by being the ‘eye’ that watches over them. “As Mall of Asia Arena holds numerous amount of patrons at a time because of the local and international acts it houses, and as it is one of the main attractions in the Mall of Asia complex, it is just fitting that the center of its eye is the Philippines’ biggest LED Billboard” said Mr. Edgar C. Tejerero, President of SM Lifestyle Entertainment, Inc. Through this interactive billboard, the Mall of Asia Arena Media Mesh with its structural and massive form is definitely a charm within the complex.

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