Who would have thought that eventually we can actually have a film festival which is made of films shot using a smartphones. As many models have upgraded their mobile photography and videography capacity and functions, they can now rival complex camera set up that has been used in films and commercials.
Huawei is one of those brands whose flagship model has risen beyond the usual camera capacity to give those perfect quality shots. Thus the Huawei Film Awards was made, a grand showcase of the gift and talent of Filipinos. Alongside several videos aired that day, like the short films from Pepe Diokno and Sid Maderazo, both famous directors in the Philippines, and the music video of singer-songwriter Reese Lansangan, was the official launch of Huawei’s CSR documentary by filmmaker and humanitarian, Lyka Gonzalez.
The Mate 30 Momentum Continues On
As part of the steady movement prompted by last year’s success of the Huawei Mate 30 Series in the Philippines, the Huawei Film Awards is an Asia Pacific festival dedicated to celebrating work shot using any Huawei mobile phone, with the goal of uncovering and supporting the talents of tomorrow. Through the HFA and Huawei’s groundbreaking smartphones, filmmakers are empowered to expand their scope and freedom to create breathtaking films.
As a global tech brand known for its innovative approaches, Huawei carries on to develop ways for its consumers to unleash their creative potential. Through the Mate 30 Series, Huawei continues to enable its users across the globe to break free from traditional practices and explore brand new ways of art and expression.
Films Seen Through the Huawei Mate 30 Pro Lens
Distinguished names in the industry graced the audience with their beautiful and heart warming films. Producing creative visions into tangible works of art was possible using Huawei’s Mate 30 Pro 40MP Cine Camera which supports a variety of shooting modes. As effective the Mate 30 Pro is as a tool, the match of talent and genius of Pepe Diokno, Sid Maderazo, Reese Lansangan and Lyka Gonzalez is immeasurable.
Renowned director, Pepe Diokno, expressed his admiration with the HUAWEI Mate 30 Pro as it was the main device he used when he shot his short film titled Things. “We shot the whole film from morning until night and the battery lasted the whole day. We were shocked that we didn’t have to charge while shooting! Every single frame was shot using the Mate 30 Pro and we didn’t add anything else and the results were just amazing!”, said Diokno.
Popular TV Commercial Director, Sid Maderazo, shared his perspective on evolution of film making saying, “The high end cameras obviously have a lot of advantages with big lenses, but I think we’re going on the right direction. Witnessing and using the phone for me opens a lot of possibilities and seeing the films by Lyka and Pepe, and to think that everything was shot using a gadget that can fit inside your pocket is just mind-blowing! And coming from film, that is something else.”
“The film that we produced was shot mostly on the Pro mode, that allowed us control on what shutter speed to use, aperture to use, and even the frame rate. So, that customization abilities gave us a lot of freedom and control in shooting the film that we want”, says Lyka Gonzalez when asked about which feature she liked best while filming.
The HFA was not only to celebrate the prowess of the HUAWEI Mate 30 Pro but was also a way to shine light on important narratives for people to learn. Anna Oposa, Save Philippine Seas’ Executive Director, expressed how the partnership with Huawei has not only given their organization a chance to be recognized more but also the various projects under them. Full of hope for the future, Anna says, “As the Philippines is the center of biodiversity, we are also the center of adversity. That’s why the partnership with Huawei is so crucial. Huawei has always been at the forefront of developing technology and pushing what can be and what possibilities are. This is I hope the beginning of what is a deeper relationship with Huawei as we work together to reimagine possibilities”.
The HUAWEI Mate 30 Series is built with unmatched features that deliver incredibly smooth and engaging user experience. It is equipped with the HUAWEI Kirin 990, supported by long lasting battery life, seamless SuperCharge, EMUI 10, and the biggest camera upgrade, boasting the world’s first 40MP dual main camera. This powerhouse series was developed with photography and videography capabilities that is unrivaled up to this day. The Huawei Film Awards is testament to how users across the world continue to stay true to #RethinkPossibilities.
The Asia Pacific Regional Huawei Film Awards is set to happen this coming March in Thailand where several awards including APAC Best Director (Male or Female), APAC Best Actor (Male or Female), APAC Best Cinematography, and Best Film in the Country Level will be announced. Brilliant and accomplished filmmakers of this generation namely Pepe Diokno, Carlo Manatad, Martika Escobar, and JP Habac, are on the run to bagging these awards with their films entitled Things, Tisay, Living Things, So Long So Long To Everyone.
Passionate for short films and meaningful stories? Entries for the Acia Pacific Regional Huawei Film Awards will be accepted until February 25, 2020! To learn more about the HFA, you may visit this link: https://consumer.huawei.com/ph/campaign/film-awards/
Together with the Huawei Film Awards, Huawei also officially launched its CSR Gallery alongside a Mate 30 5G Series roadshow in SM Aura. Directors Pepe Diokno, Sid Maderazo and Lyka Gonzalez were all joined by Anna Oposa and Huawei Marketing, Steph Co and Kim Chua to formally open the exhibition to the public.
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